MARKETING AND NETWORKING,TECHNOLOGY
Helpmonks | June 27, 2022
Helpmonks wants to simplify and streamline email marketing for small business owners and solopreneurs. The email team collaboration provider launched a new service that prevents small business owners from getting bogged down in the complexities of a larger, more collaborative email outreach platform.
Helpmonks, an email management platform, offers a variety of features, including a shared inbox, advanced contact and company management, reporting, live chat, knowledge-base, and email marketing.
To make marketing more affordable, Helpmonks created Sendmonks, a standalone email marketing and automation platform based on the parent service's years of experience with marketing clients.
The new Sendmonks service features:
Unique flat-fee pricing with a $99 monthly cost offers unlimited email newsletters, email automation, and sending.
Tools for creating targeted email campaigns, sequences, drip emails, and newsletters, among other templates.
Unlimited landing pages, dynamic forms, unlimited contacts, and unlimited users.
Reports based on advanced analytics that let users fine-tune campaigns.
The free plan includes landing pages, forms, email automation, and email sending.
"With our shared inbox, we always made it easy to use our platform for sales and marketing. We decided to make our email marketing platform available as a standalone product for those who want to use a straightforward email marketing tool without paying the big bucks."
-Nitai Aventaggiato, the CEO,
Online marketers, e-commerce owners, newsletter creators, and online business creators from nearly any niche can choose Helpmonks' broader online marketing, email creation, and collaborative team platform for complex campaigns. This more comprehensive service is ideal for teams working together through a shared inbox.
However, for small business owners who want a more uncomplicated, more manageable service that they can operate single-handedly, the new Sendmonks platform is an ideal solution. Sendmonks, as the first flat-fee service, keeps things as straightforward as possible while delivering a complete set of advanced email marketing tools.
These include numerous professional templates for newsletters and drip campaigns that easily can be created within the platform. Sendmonks also offers activity-logging for tracking multiple email campaigns as efficiently as possible without a collaborative team.
Not everyone wants or needs a shared inbox. However, everyone should use email marketing," says Nitai Aventaggiato. Sendmonks is our standalone Email Marketing & Email Automation Platform based on years of experience."
According to Helpmonks, email marketing shouldn't be complicated to work powerfully. Campaign management tools that provide crucial delivery and campaign formation tools can create exponential results while being tailored for individual business owners.
That's why the Sendmonks service offers a robust package of tools and combines it with unlimited sending for one single price. Online sellers interested in making their email marketing perform more effectively and profitably can now create their free marketing account.
Read More
TECHNOLOGY
Norma | June 24, 2022
Norma, an all-in-one banking, accounting, and business services platform, has seen interest from members early on with more than 2000 small business pre-registrations for its services. Norma moved from its closed beta to public launch in Turkey and is quickly onboarding small businesses on its list while also acquiring new members. Norma wants to onboard thousands of small businesses in the country before the year end and collect feedback from them to release new features to enhance and automate their financial experience.
Norma completed two successful fundraising rounds within the span of one year; a $350k pre-seed round from various angel investors in Turkey and a seed round of $1,8m led by Global Founders Capital, and joined by MSA Novo, Finberg, D4 Ventures.
The founder Hakan Gonca, a seasoned executive in the Fintech space, is excited about the product release and explains why Turkey is the right place to launch, emphasizing on the crucial role Norma will play in the lives of SMBs and freelancers. Norma wants to build an internationally impactful company, while partnering with globally recognized brands and bringing customer-oriented solutions for small businesses to increase their visibility in the banking system, and to support their financial efficiency.
“All around the world, banking is focused on individual users and the needs of large companies, while ignoring small businesses that need these products the most. Moreover, the products offered to these businesses come with no advantages in terms of segmentation or pricing. Norma offers a next-generation experience by focusing on the needs of these businesses while creating a community where members can learn from each other as well. Norma distinguishes itself from the traditional banking approach by combining all company finance and accounting information on a single platform, while expanding the scope of banking services offered to these businesses. The interest international investors has given us even further assurance that we will make a great deal of difference in banking for small businesses with our customer-oriented vision. Norma is keen to become a multi-regional player and grow both in Turkey and new markets.”
Read More
BUSINESS STRATEGY
Priority Software Ltd | June 28, 2022
Priority Software Ltd., a leading global provider of business management solutions, announced the enhancement of its product offering with the acquisition of Silverbyte, a leading provider of property management software.
The purchase agreement with Silverbyte will broaden Priority's business management suite offering to customers operating in the hospitality sector.
Operating in over 30 countries, Silverbyte provides an innovative, scalable platform that allows accommodation providers of all sizes and from various hospitality industry segments to easily and intuitively manage all aspects of their property, from end-to-end in-house operations to external distribution and booking systems. Silverbyte's solution is implemented in leading hotel chains worldwide, such as Leonardo, Fattal, Crowne Plaza, and Holiday Inn.
The acquisition of Silverbyte is the fifth acquisition made in the past 15 months by Priority, which continues to expand with an impressive range of solutions that give Priority a significant advantage over competitors.
Silverbyte's acquisition is synergetic to the company's operation and will enable Priority to continue delivering highly advanced solutions through the integration with Priority's cloud ERP and retail solutions.
By acquiring leading solution providers in multiple business sectors, Priority assumes a leading position in different market verticals, including retail, education, and hospitality.
"Silverbyte's innovative solutions expand our business management offering for the hospitality industry. Combining our technology and market reach with Silverbyte's solutions will increase our capability to deliver new, innovative solutions to the global market. This acquisition is another important step in Priority's evolution and vertical expansion, positioning the company as a market leader in the fields of ERP, Retail management, HRM, Logistics, Education, and now hospitality."
-Sagive Greenspan, Priority CEO.
Silverbyte CEO, Einav Peleg, said: I am very pleased to join a leading technology company. Being part of Priority will allow us to offer an end-to-end solution, developed by a single company, that includes an ERP system, point of sale (POS), workforce management and Silverbyte's PMS system. The synergy between the companies will provides a unique value to the hospitality market.
ABOUT PRIORITY
Priority Software Ltd., a Fortissimo and TA Associates company, is a leading provider of scalable, agile, and open cloud-based business management solutions for various industries and organizations of all sizes, from global enterprises to small and growing businesses. Recognized by top industry experts and analysts for its product innovation, Priority provides real-time access to business data and insights from any desktop or mobile device, enabling organizations to increase operational efficiency, improve the customer experience, identify new opportunities, and outpace the competition. With offices in the US, UK, Belgium, and Israel and a global network of business partners, Priority empowers 75,000 customers in 40 countries with smart and intuitive business management platforms that drive accelerated organizational growth. For more information, visit www.priority-software.com.
Read More