BUSINESS STRATEGY

Data Unleashed: Empowering Small and Medium Enterprises (SMEs) for Innovation and Success

June 26, 2023

Data Unleashed: Empowering Small and Medium Enterprises
Small and medium-sized enterprises (SMEs) are the foundation of the global economy, representing 90% of all businesses and accounting for nearly 70% of global jobs and GDP.1 These businesses power the supply and distribution chains of key industries.2 SMEs also play a central role in society, helping to strengthen economic inclusion, supplying goods and services to poor and underserved markets and providing employment to many women entrepreneurs.3 These companies are also key drivers of innovation, offering fresh ideas and new products, being able to adopt change more quickly than large companies and having high growth potential.

Spotlight

Raistone

Raistone was born with the vision of equalizing access to working capital and meeting the demand for structured finance on a global scale. A world leading fintech backed by equity investments from a $30-billion-plus family office and a $900 billion wealth manager, Raistone enables the financing of billions of dollars in transactions every year.

OTHER WHITEPAPERS
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The Growth of Google Analytics

whitePaper | May 1, 2021

Thousands of businesses, both large and small, require web analytics to understand more about their audience and create a better experience for them. With more businesses going digital, it is of prime importance for any organization to make best use of the marketing data. Google Analytics is a pioneer in providing end-to-end customer analytics from both Web and Mobile. Google Analytics has grown a long way since its initial launch, with Urchin at 2005 to ga.js, and then Firebase, and now, the most recent version, Google Analytics 4 (GA 4). GA 4 is a highly sophisticated platform, drawing from various components of the Google ecosystem to address modern-day marketing needs in the space of web and mobile application analytics.

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COVID-19, Remote Working andCyber Attacks

whitePaper | April 4, 2020

Key Considerations for Small and Mid-size Businesses In small and mid-size businesses, the main roadblock is often a lack of understanding of what needs to be done now around security to ensure sufficient protection, and how priorities must be set in the current climate in support of the digital, mobile and cloud-based enterprise

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From Pandemic to Prosperity

whitePaper | March 18, 2022

The last two years have been challenging for small businesses across America. The COVID-19 pandemic exacerbated preexisting obstacles while also creating new ones. Uncertainty, lockdowns, supply chain disruptions, and inflation have posed tremendous hurdles to small businesses. Through it all, small businesses have remained dynamic and resilient

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Transforming Your Business Landscape with Business Assurance Testing

whitePaper | June 1, 2022

The nature of digitization is that it speeds up the processes and opens the infrastructure to many lapses and security issues that cause trouble. Testing and services development must focus on areas that would impact the most significant business drivers like sales,

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The small business guide to marketing on a budget

whitePaper | December 21, 2021

With the constant changes to Google and social platforms like Facebook limiting the reach you have on your audience, marketing with a positive ROI can be challenging. This whitepaper shows you how to generate new customers on a limited budget.

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The ultimate guide to payroll compliance

whitePaper | May 24, 2021

As your business grows, the time will come to consider taking on employees. When that step happens you need to start managing payroll for your small business.This is an important step as it will involve a host of new processes that you will have to manage or oversee.

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Spotlight

Raistone

Raistone was born with the vision of equalizing access to working capital and meeting the demand for structured finance on a global scale. A world leading fintech backed by equity investments from a $30-billion-plus family office and a $900 billion wealth manager, Raistone enables the financing of billions of dollars in transactions every year.

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