Small business trends: 2019

Infographic | December 13, 2019

If you're a small business owner, I'm sure you can easily relate: Your head is likely adorned by quite a few different hats on any given day. So when it comes to social media, it's no wonder so many small business owners have been slow to incorporate this newish channel into their overall marketing strategy. Let's face it: Social media can be quite the time suck!

Infographic | January 7, 2020

The economy helped many small businesses thrive in 2019, but 2020 could be a whole different story.

Infographic | March 23, 2021

Corporate sustainability consists of three pillars: environmental, social, and economic. Each business is responsible for creating a sustainability plan that acknowledges all three. In addition to protecting the environment, sustainability measures can help small businesses gain favor with consumers by demonstrating social responsibility and business ethics. Sustainable practices also positively impact a company’s bottom line by reducing resource waste and improving productivity.

Infographic | January 21, 2020

Getting your products or services in front of a large audience can be a struggle because you’re potentially competing against much bigger businesses with more money, marketing expertise and an existing reputation. That’s why it’s crucial to know how to use tools like digital advertising to make sure that your potential customers can find you when they are looking for related products and services. And if you’re going to advertise, why not do it where they are most likely to look?

Infographic | January 4, 2022

In recent times, social media has become a primary medium for promotion, customer service, communications, wider reach, and more. Having your presence on social media is essential for your small business. But there are many pitfalls and mistakes to avoid on the journey.

Infographic | August 20, 2022

As per a study, ecommerce is estimated to account for over $6.5 trillion in sales, representing 22% of all total retail sales across the world