Infographic: The 2016 State of Small Business Marketing

May 4, 2016

We follow the small and medium-sized business (SMB) marketing space closely, analyzing and writing about the many studies and surveys that highlight the perceptions, aptitudes, feelings, needs and wants of these businesses. However, despite a wealth of data and studies, it is challenging to make any broad claims about these SMBs. Much like the local marketing space being transformed by technology (mobile, wearables, beacons, etc.), the Internet has forced the SMB community to rethink how they promote themselves and win new customers. What we find at our LSA Bootcamp events and from these various surveys is that there is a wide-range of understanding and know-how.

Spotlight

Restaurant Solutions, Inc.

Our mission is to provide a cost-effective restaurant management system for independent restaurants that our competitors are unable to replicate. Our restaurant management system is backed by a service that focuses on educating our clients on how to continually succeed, and our dedicated industry experts provide every RSI client with the knowledge, support and systems they need to reach their financial goals each and every day!

Other Infographics
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Developing a Corporate Sustainability Plan: Small Businesses

Infographic | March 23, 2021

Corporate sustainability consists of three pillars: environmental, social, and economic. Each business is responsible for creating a sustainability plan that acknowledges all three. In addition to protecting the environment, sustainability measures can help small businesses gain favor with consumers by demonstrating social responsibility and business ethics. Sustainable practices also positively impact a company’s bottom line by reducing resource waste and improving productivity.

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The Dos and Don'ts of Creating Brand Recognition for Your Small Business

Infographic | January 28, 2020

Are you looking for ways to generate brand recognition for your business? Want to learn the different elements that make up your business brand? Cooper House share their guide to branding in this infographic.

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43% of Small Businesses Spend 6+ Hours Per Week in Social Media

Infographic | December 13, 2019

If you're a small business owner, I'm sure you can easily relate: Your head is likely adorned by quite a few different hats on any given day. So when it comes to social media, it's no wonder so many small business owners have been slow to incorporate this newish channel into their overall marketing strategy. Let's face it: Social media can be quite the time suck!

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Why is Local SEO Important for Small Businesses?

Infographic | February 8, 2022

Consumers use Smartphones to find local information and generate content ideas for Local SEO. Find out more about the change in the comsumer's local behavior and importance of Local SEO.

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A Detailed LinkedIn Guide for Small Businesses

Infographic | December 3, 2019

With its 645 million users, LinkedIn is a powerful business social media platform invaluable for networking.That sounds like a great opportunity for small businesses... But many of today's small businesses never get around to signing up and setting up a LinkedIn profile.Yet, it takes just a couple of hours to not only create your presence but also launch a strategy for being known, building a reputation, and getting found.

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Facebook Live for Businesses

Infographic | January 24, 2022

Facebook Live videos enable companies to attract visitors back to their Facebook page or website with unique content, real-time conversations, and frequent updates.

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Spotlight

Restaurant Solutions, Inc.

Our mission is to provide a cost-effective restaurant management system for independent restaurants that our competitors are unable to replicate. Our restaurant management system is backed by a service that focuses on educating our clients on how to continually succeed, and our dedicated industry experts provide every RSI client with the knowledge, support and systems they need to reach their financial goals each and every day!

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