The Omnichannel Guide for 2021

whitePaper | December 7, 2019

As a small or medium business professional, chances are you’ve heard about phishing. Phishing scams—ploys that cybercriminals use to trick unsuspecting people into revealing sensitive information and steal their identities—are a serious problem for both consumers and business owners. In fact, over the last five years, there has been a steady increase in attacks targeting businesses with less than 250 employees, with 43 percent of all attacks targeted at small businesses in 2015.1 But phishing attacks aren’t only targeting businesses, they’re also targeting employees in order to gain access to a business’ sensitive data. The number of spear phishing campaigns targeting employees increased by 55 percent in 2015.2

whitePaper | July 25, 2022

Imagine entering a retail store and having the sales associate immediately approach you with personalized and accurate suggestions for merchandise. Or imagine your airline travel experience improved dramatically through seamless communication between in-flight staff and ground crews, resulting in fewer delays. Wouldn't these types of exceptional customer service experiences increase your loyalty to these brands and spur you to purchase more of their products and services?

whitePaper | April 2, 2020

This report by the IMA® (Institute of Management Accountants) Small Business Committee shares professional insight to help small businesses respond to the coronavirus emergency. With an emphasis on cash flows considerations, the report provides guidance on how small businesses can apply a three-step assess-build-communicate (ABC) recovery planning framework which includes:

whitePaper | August 19, 2022

Ecommerce business has seen consistent development for quite a long time, yet after COVID-19 hit the world, online retails confronted both new difficulties and potential outcomes in fostering their business. The evasion of eye to eye contacts, store terminations, and various Covid related limitations has everlastingly changed customers standards of conduct. While the economy and society are going through a pivotal shift, online business sellers need to change their business procedure as indicated by the new prerequisites

whitePaper | February 24, 2022

Small businesses borrow mainly for four reasons: to start a business, purchase inventory, expand, or to strengthen the firm’s financial health. Firms choose different means of financing depending on the intended purpose.

whitePaper | November 15, 2019

Sometimes surviving means knowing the difference between what’s time-honored wisdom and what’s just a tall tale. For example, some people think you can survive online with just a website or a Facebook page. Some people believe getting to the top of the search results is harder than making a fire with wet matches. The truth is, if you pack your digital survival kit with the right gear, you can do more than survive...you can thrive.