SMALL BUSINESS GUIDE

whitePaper | July 16, 2022

Managing its cash flow is critical for every company to survive in these turbulent times. For many, it is the key to success and survival, given that over 61% of small businesses struggle with managing their cash flow.

whitePaper | July 24, 2022

To say today’s workforce is in flux is an understatement. The evolution of work has always been affected by technology, demographics, and social dynamics, and major events can force momentous shifts.

whitePaper | June 21, 2021

As an entrepreneur, starting a new business is exciting. Backed by the support of a close-knit team, you face new challenges every day and you put in the hours to make your business work. But your time may be taken up by rote tasks, leaving you less time to acquire new prospects and care for your existing customer relationships.

whitePaper | June 27, 2021

SBT is a token for small businesses who want to make the world work better. It’s a community driven token for changemakers, innovators, and visionaries, with the tools and technologies required to create possibility for the many, as well as the few, and bring positive global changes.

whitePaper | February 24, 2022

Small businesses borrow mainly for four reasons: to start a business, purchase inventory, expand, or to strengthen the firm’s financial health. Firms choose different means of financing depending on the intended purpose.

whitePaper | May 1, 2021

Thousands of businesses, both large and small, require web analytics to understand more about their audience and create a better experience for them. With more businesses going digital, it is of prime importance for any organization to make best use of the marketing data. Google Analytics is a pioneer in providing end-to-end customer analytics from both Web and Mobile. Google Analytics has grown a long way since its initial launch, with Urchin at 2005 to ga.js, and then Firebase, and now, the most recent version, Google Analytics 4 (GA 4). GA 4 is a highly sophisticated platform, drawing from various components of the Google ecosystem to address modern-day marketing needs in the space of web and mobile application analytics.