Small business growth kit

January 6, 2020

Salesforce’s  innovative outlook holds customers at its core, with no other company creating products designed to connect entire businesses — across sales, service, marketing, community, analytics, and apps — around the customer. This whitepaper explores the ways in which Salesforce can benefit businesses, helping them gain an upper hand on their competition.

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Creative Commons

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OTHER WHITEPAPERS
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"Small Business Digital Marketing Survival Kit"

whitePaper | November 15, 2019

Sometimes surviving means knowing the difference between what’s time-honored wisdom and what’s just a tall tale. For example, some people think you can survive online with just a website or a Facebook page. Some people believe getting to the top of the search results is harder than making a fire with wet matches. The truth is, if you pack your digital survival kit with the right gear, you can do more than survive...you can thrive.

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How Intrinsic Security Protects Against Business Disruption

whitePaper | November 3, 2021

The challenges of today and tomorrow’s cybersecurity requirements can’t be met using yesterday’s thinking. A holistic, built-in approach that is intelligent and automated is required to quickly adapt to whatever unexpected changes come your way. Dell Technologies calls this approach “intrinsic security.” Discover how Intrinsic Security approach allows you to be proactive instead of reactive when managing your company’s cybersecurity needs.

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A Small Business Work Plan

whitePaper | November 25, 2022

Following four previous meetings over the course of 2018 and 2019 in Washington, D.C., London, New York, and Bristol, the most recent Dialogue was led by Emma Wade-Smith, Her Majesty’s Trade Commissioner for North America, and Ambassador Jayme White, Deputy US Trade Representative

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2021 Small Business Owner Report

whitePaper | May 1, 2021

Despite continued challenges, our latest research found small business owners have started to regain their footing. Economic confidence and business revenue expectations have bounced back significantly from levels seen last fall, with hiring plans on the rise as well. Most also feel that a widely available vaccine in their local community will be helpful in bringing their business back to normal.

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Cash Management in Retail

whitePaper | June 28, 2021

For all the discussion about cash disappearing due to the rise in mobile and card payments, cash still remains a popular form of payment. According to the Federal Reserve’s latest consumer payment findings, consumers use cash to pay for nearly one-third of retail transactions,making cash handling a critical part of managing a retail operation.

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A New Frontier: Customizing Wearables for Business Use

whitePaper | July 25, 2022

Imagine entering a retail store and having the sales associate immediately approach you with personalized and accurate suggestions for merchandise. Or imagine your airline travel experience improved dramatically through seamless communication between in-flight staff and ground crews, resulting in fewer delays. Wouldn't these types of exceptional customer service experiences increase your loyalty to these brands and spur you to purchase more of their products and services?

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Spotlight

Creative Commons

Creative Commons is a nonprofit organization that enables the sharing and use of creativity and knowledge through free legal tools. Our free, easy-to-use copyright licenses provide a simple, standardized way to give the public permission to share and use your creative work — on conditions of your choice. CC licenses let you easily change your copyright terms from the default of “all rights reserved” to “some rights reserved.”

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