Focal Points to Success: Vision, Mission and Marketing

September 14, 2019

In a continuing series of marketing communications insight for small business, Leisa Chester Weir explains why it’s necessary for every organization to create a vision and mission statement, including a marketing action item.

Spotlight

SuitsYou at Sjölin

SuitsYou by Sjölin is, according to online rankings, the best notified firm within the category of tailor-made suits in the Nordics. We are confident that our unapologetic dedication to constantly perfecting our tailor-made suits and customer experience is the single most important factor driving our rankings upwards.

OTHER WHITEPAPERS
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Cash Management in Retail

whitePaper | June 28, 2021

For all the discussion about cash disappearing due to the rise in mobile and card payments, cash still remains a popular form of payment. According to the Federal Reserve’s latest consumer payment findings, consumers use cash to pay for nearly one-third of retail transactions,making cash handling a critical part of managing a retail operation.

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Expand Access to Capital for Small Businesses

whitePaper | March 3, 2022

This paper explores root causes and potential solutions to fix the capital access problem, resulting in a set of recommendations for action-oriented economic developers.

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The Omnichannel Guide for 2021

whitePaper | May 3, 2021

Ecommerce adoption has accelerated in the face of COVID-19, making it even more important for retailers to integrate online and offline sales channels into a cohesive experience. Retailers need a comprehensive, up-to-date omnichannel strategy that considers how consumer needs and behaviors have changed and recalibrates their understanding of their target customer.

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Fostering Sustainability in Small and Medium-sized Enterprises

whitePaper | September 21, 2021

The White Paper is promoted by Generali as part of the SME EnterPRIZE project, which aims to create an European platform providing increased visibility to sustainable SMEs and inspiring small and medium entrepreneurs to adopt more responsible business models. The White Paper has been developed by SDA Bocconi School of Management with the support of researchers from a network of EU universities in eight selected countries (Austria, Czech Republic, France, Germany, Hungary, Italy, Spain, Switzerland)

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E-COMMERCE BUSINESS STRATEGIES TO OUTPERFORM IN 2022

whitePaper | August 19, 2022

Ecommerce business has seen consistent development for quite a long time, yet after COVID-19 hit the world, online retails confronted both new difficulties and potential outcomes in fostering their business. The evasion of eye to eye contacts, store terminations, and various Covid related limitations has everlastingly changed customers standards of conduct. While the economy and society are going through a pivotal shift, online business sellers need to change their business procedure as indicated by the new prerequisites

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PROVIDING ANSWERS FOR RETAIL SUSTAINABILITY

whitePaper | November 30, 2022

Sustainability is the watchword of the day. Politicians, the media and consumers agree that the environment is the top priority of our times.

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Spotlight

SuitsYou at Sjölin

SuitsYou by Sjölin is, according to online rankings, the best notified firm within the category of tailor-made suits in the Nordics. We are confident that our unapologetic dedication to constantly perfecting our tailor-made suits and customer experience is the single most important factor driving our rankings upwards.

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