Facilitating secure transparent payments on a global scale

whitePaper | September 21, 2021

The White Paper is promoted by Generali as part of the SME EnterPRIZE project, which aims to create an European platform providing increased visibility to sustainable SMEs and inspiring small and medium entrepreneurs to adopt more responsible business models. The White Paper has been developed by SDA Bocconi School of Management with the support of researchers from a network of EU universities in eight selected countries (Austria, Czech Republic, France, Germany, Hungary, Italy, Spain, Switzerland)

whitePaper | May 23, 2021

A business plan is a great way to keep track of operations, understand your finances, and boost profitability.To get started, use our guide on how to write a business plan. It gives you clear advice on what to include in your plan with tips on time saving, maximising cash flow and using financial insights to your advantage.

whitePaper | January 13, 2022

This White Paper outlines successful case studies from those who have already started to unlock business model innovation through the adoption of advanced manufacturing in their models.

whitePaper | May 1, 2021

Thousands of businesses, both large and small, require web analytics to understand more about their audience and create a better experience for them. With more businesses going digital, it is of prime importance for any organization to make best use of the marketing data. Google Analytics is a pioneer in providing end-to-end customer analytics from both Web and Mobile. Google Analytics has grown a long way since its initial launch, with Urchin at 2005 to ga.js, and then Firebase, and now, the most recent version, Google Analytics 4 (GA 4). GA 4 is a highly sophisticated platform, drawing from various components of the Google ecosystem to address modern-day marketing needs in the space of web and mobile application analytics.

whitePaper | November 30, 2021

The COVID-19 pandemic, climate change, technological disruption, socioeconomic stratification and related social unrest as well as changing expectations about business have all proven in different ways that we are at a crossroad. The role of business in this context is now widely understood. However, most of the attention and headlines focus on initiatives from large multinationals and industry leaders, while small and medium-sized enterprises (SMEs) are only sporadically recognized and often neglected as major drivers of economic activity, as well as social and environmental progress around the world.

whitePaper | September 1, 2022

The challenges that field service workers face today stem from one primary issue: a lack of business connectivity. They require the same capabilities to access information and collaborate as the corporate office but have fewer tools to do so. This dichotomy between expectations and reality results in headaches that manifest in a variety of ways.