Evolution of portals and digital experience platforms

June 24, 2017

Enterprises used portals to have a single integrated view of all information and to provide rich, unified and self-service user experience. Hence modern digital platforms use digital experience platforms (DXP) that provide an integrated set of capabilities in a product suite.

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ownerIQ

ownerIQ is the leading programmatic advertising solution digitally connecting brands and retailers across the Qniverse through the power of second-party data. The Qniverse is the largest, most TRANSPARENT, second-party audience marketplace of its kind, bringing the richest pool of shopping data to digital display!

OTHER WHITEPAPERS
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Future Readiness of SMEs- Mobilizing the SME Sector to Drive Widespread Sustainability and Prosperity

whitePaper | November 30, 2021

This report uncovers the set of organizational capabilities and orientations needed for SMEs to become future ready. It also highlights a series of best practices from SMEs leading the way in terms of future readiness. The paper builds on an in-depth analysis of more than 200 peer-reviewed articles and the engagement of more than 300 chief executive officers and founders of SMEs.

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LOCAL SEO WHITE PAPER MAKING YOUR BRAND FAMOUS IN YOUR LOCATION

whitePaper | November 7, 2019

An effective local SEO campaign requires a combination of geo-targeted optimization and content marketing, business listings and backlinks, and user-generated reviews. Learn how we drive results on search engines for local businesses.

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SMP: A World Of Opportunity For Gen Z? Attracting New Generation Talent

whitePaper | June 14, 2021

The opportunity for small and medium sized practices to grow in today’s business environment is unprecedented. Adoption of digital accounting tools, changing client expectations and business models are deeply transforming all aspects of SMPs. With the flexibility and creativity to match the velocity of change and adapt to the rapidly evolving demands of the client, SMPs have the potential to drive the progress and transformation of the industry as a whole. But are they adopting the right talent attraction strategies when it comes to Gen Z?

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A Small Business Work Plan

whitePaper | November 25, 2022

Following four previous meetings over the course of 2018 and 2019 in Washington, D.C., London, New York, and Bristol, the most recent Dialogue was led by Emma Wade-Smith, Her Majesty’s Trade Commissioner for North America, and Ambassador Jayme White, Deputy US Trade Representative

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Your Complete CRM Handbook

whitePaper | June 21, 2021

A growing business needs a good Customer Relationship Management (CRM) application. It helps you manage critical customer information in one place — and gives you a complete view of your business. You’ll gain key business insights that help you close more deals, boost sales, and improve forecasting accuracy. But is now the right time for you?

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How to Avoid Phishing Attacks

whitePaper | December 7, 2019

As a small or medium business professional, chances are you’ve heard about phishing. Phishing scams—ploys that cybercriminals use to trick unsuspecting people into revealing sensitive information and steal their identities—are a serious problem for both consumers and business owners. In fact, over the last five years, there has been a steady increase in attacks targeting businesses with less than 250 employees, with 43 percent of all attacks targeted at small businesses in 2015.1 But phishing attacks aren’t only targeting businesses, they’re also targeting employees in order to gain access to a business’ sensitive data. The number of spear phishing campaigns targeting employees increased by 55 percent in 2015.2

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Spotlight

ownerIQ

ownerIQ is the leading programmatic advertising solution digitally connecting brands and retailers across the Qniverse through the power of second-party data. The Qniverse is the largest, most TRANSPARENT, second-party audience marketplace of its kind, bringing the richest pool of shopping data to digital display!

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