Australian Small Business Responses to the COVID-19 pandemic

April 12, 2021

Small businesses (those with less than 20 employees) make up nearly 98% of all Australian businesses. Responding to the COVID-19 crisis has presented small businesses with new challenges, and there is evidence that many are looking to alternative solutions for survival in the longer term. This paper presents recent evidence which can be summed up as a focus on business innovation, flexibility, and agility.

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Cardinal Mark, Inc.

Cardinal Mark is a retained executive search practice dedicated to delivering competitive advantage to our clients. We provide targeted search and recruiting for Technology and Process driven business's. Our state-of-the-art research based recruiting methodology identifies, targets and allows clients access to the top talent they desire.

OTHER WHITEPAPERS
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small business finance FAQ

whitePaper | February 24, 2022

Small businesses borrow mainly for four reasons: to start a business, purchase inventory, expand, or to strengthen the firm’s financial health. Firms choose different means of financing depending on the intended purpose.

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Rollovers for Business Start-Ups

whitePaper | January 25, 2020

How to fund your business is a big decision that shouldn’t be taken lightly! Fortunately, we’ve compiled all the information you’ll need to decide if the Rollover for Business Start-ups (ROBS) arrangement is right for you. This in-depth guide will reveal how you can use your retirement funds to start a business without incurring tax penalties or getting a loan.

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The founder’s guide to small business finance

whitePaper | May 22, 2021

In this ebook, we dive into everything you need to know to manage, monitor and maintain the financial health of your business. You’ll learn about reports like cash flow forecasts, and how to truly understand your numbers. Everything you need to run a well-oiled financial engine is inside.

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How to boss your business plan

whitePaper | May 23, 2021

A business plan is a great way to keep track of operations, understand your finances, and boost profitability.To get started, use our guide on how to write a business plan. It gives you clear advice on what to include in your plan with tips on time saving, maximising cash flow and using financial insights to your advantage.

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Selling Digital Marketing Services to Local Businesses

whitePaper | May 1, 2021

Local ad spend on mobile and social media advertising is projected to hit $1.8 billion by 2023,1 underscoring the need for local businesses to develop campaigns in a range of formats. Decisionmakers, especially in smaller businesses, realize they don’t have the expertise they need when it comes to digital marketing.

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Small business growth kit

whitePaper | January 6, 2020

Salesforce’s innovative outlook holds customers at its core, with no other company creating products designed to connect entire businesses — across sales, service, marketing, community, analytics, and apps — around the customer. This whitepaper explores the ways in which Salesforce can benefit businesses, helping them gain an upper hand on their competition.

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Spotlight

Cardinal Mark, Inc.

Cardinal Mark is a retained executive search practice dedicated to delivering competitive advantage to our clients. We provide targeted search and recruiting for Technology and Process driven business's. Our state-of-the-art research based recruiting methodology identifies, targets and allows clients access to the top talent they desire.

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