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How To Trademark A Name And Logo For Your Small Business

How To Trademark A Name And Logo For Your Small Business Andrei Mincov (CEO and founder of Trademark Factory®) breaks down the Why, What, When, Where, and How of trademarking for small business owners, and explains the importance of trademarking and protecting your brand. If you own a small business with a relatively small following, you may not have fully considered the value of your brand. Sure, big brands need to worry about infringement and copycats, but why should you? Don’t make this mistake, and don’t think that just because your brand is small it doesn’t need protecting. I say it all the time: you need to trademark your brand. Regardless of its size, owning your brand is the best way to keep it safe, and an important part of keeping your business lucrative.

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