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Home > Resources > Whitepapers > Women wealth magazine spring issue 2019
June 25, 2018
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Strava is the social network for athletes. Millions of cyclists from all over the world use Strava to track their performance and connect with each other.
whitePaper | January 6, 2020
Salesforce’s innovative outlook holds customers at its core, with no other company creating products designed to connect entire businesses — across sales, service, marketing, community, analytics, and apps — around the customer. This whitepaper explores the ways in which Salesforce can benefit businesses, helping them gain an upper hand on their competition.
whitePaper | May 20, 2022
Digital payments play an important role in financial inclusion. Research shows that when people have access to digital payments, these act as a gateway to other financial services, like credit and insurance; and people are more likely to use those services to save money, start or expand businesses, manage risk and better sustain financial shocks.4 Digital payments also allow governments to disburse resources to more of their unbanked populations than they would using cash. Micro-, small and mediumsized enterprises (MSMEs) greatly benefit from the use of digital payments as it allows them to attract more customers and bring their business online, creating opportunities to sell beyond their immediate geography
whitePaper | November 25, 2022
Following four previous meetings over the course of 2018 and 2019 in Washington, D.C., London, New York, and Bristol, the most recent Dialogue was led by Emma Wade-Smith, Her Majesty’s Trade Commissioner for North America, and Ambassador Jayme White, Deputy US Trade Representative
whitePaper | July 16, 2022
As startups and businesses try to regain lost ground, they are increasingly looking at innovative solutions to reduce costs and be more competitive in the marketplace. Hiring Virtual Assistants can be the out-of-the-box solution they need.
whitePaper | December 15, 2021
This report uncovers the impact the pandemic has had on SMEs’ attitude to Industry 4.0 technologies. It highlights the barriers and the corresponding policies of the SMEs they have to overcome in achieving a wider adoption of digital technology.
whitePaper | May 1, 2021
Thousands of businesses, both large and small, require web analytics to understand more about their audience and create a better experience for them. With more businesses going digital, it is of prime importance for any organization to make best use of the marketing data. Google Analytics is a pioneer in providing end-to-end customer analytics from both Web and Mobile. Google Analytics has grown a long way since its initial launch, with Urchin at 2005 to ga.js, and then Firebase, and now, the most recent version, Google Analytics 4 (GA 4). GA 4 is a highly sophisticated platform, drawing from various components of the Google ecosystem to address modern-day marketing needs in the space of web and mobile application analytics.
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