A Powerful Strategy for Business Continuity

whitePaper | May 1, 2021

Thousands of businesses, both large and small, require web analytics to understand more about their audience and create a better experience for them. With more businesses going digital, it is of prime importance for any organization to make best use of the marketing data. Google Analytics is a pioneer in providing end-to-end customer analytics from both Web and Mobile. Google Analytics has grown a long way since its initial launch, with Urchin at 2005 to ga.js, and then Firebase, and now, the most recent version, Google Analytics 4 (GA 4). GA 4 is a highly sophisticated platform, drawing from various components of the Google ecosystem to address modern-day marketing needs in the space of web and mobile application analytics.

whitePaper | May 31, 2023

The American Rescue Plan, passed in 2021, reauthorized and expanded the State Small Business Credit Initiative (SSBCI) and will provide nearly $10 billion in funds to help small businesses access the capital they need to invest in job-creating opportunities as the country emerges from the pandemic.

whitePaper | May 24, 2021

As your business grows, the time will come to consider taking on employees. When that step happens you need to start managing payroll for your small business.This is an important step as it will involve a host of new processes that you will have to manage or oversee.

whitePaper | January 10, 2023

Despite their spread and reach, these firms are often underserved by segments of the financial services sector. And in the post pandemic era of unprecedented and unrelenting shocks, this matters. Because good financial management - from cash flow to access to credit - means the difference between success or failure.

whitePaper | February 24, 2020

Cloud Computing, Customer Relationship Tools, Cyber Security Lead Priorities for Small Businesses By leveraging innovative technologies to transfer and analyze data more quickly, CIT is better able to focus the expertise of its leaders on developing the right financing solutions for its small business clients.

whitePaper | June 28, 2021

For all the discussion about cash disappearing due to the rise in mobile and card payments, cash still remains a popular form of payment. According to the Federal Reserve’s latest consumer payment findings, consumers use cash to pay for nearly one-third of retail transactions,making cash handling a critical part of managing a retail operation.