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Resources/Whitepapers/4502811b-5768-4125-bc96-0af8000e7a6e_1408129530wpdm_How to Develop a Small Biz Marketing Plan_08_14.pdf
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How to Develop a small-business marketing plan
Those new to marketing campaigns often miss one important detail that can make a world of difference: tracking returns on investment. After all, the goal of your marketing campaign isn’t just to spread the word about your products, but to increase the profitability of your business. With that in mind, keeping track of the results of your campaign is an essential step toward ensuring the success of your business while spending your advertising dollars in the most effective way possible.
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