The Narwhal Club: Home To Canada’s $1 Billion Dollar Tech Startups

Infographic | March 23, 2020

Major retailers and shipping companies such as Amazon and FedEx realize that their consumers would like to have their ordered goods as fast as possible. Therefore creating a same-day delivery option proved to be a very lucrative strategy that will not only increase revenue but also create more loyal customers in the process.

Infographic | January 4, 2022

TikTok is not the right platform for all types of businesses. but surely can be considered to introduce your business or product to a huge audience.

Infographic | January 21, 2020

Getting your products or services in front of a large audience can be a struggle because you’re potentially competing against much bigger businesses with more money, marketing expertise and an existing reputation. That’s why it’s crucial to know how to use tools like digital advertising to make sure that your potential customers can find you when they are looking for related products and services. And if you’re going to advertise, why not do it where they are most likely to look?

Infographic | December 3, 2019

With its 645 million users, LinkedIn is a powerful business social media platform invaluable for networking.That sounds like a great opportunity for small businesses... But many of today's small businesses never get around to signing up and setting up a LinkedIn profile.Yet, it takes just a couple of hours to not only create your presence but also launch a strategy for being known, building a reputation, and getting found.

Infographic | February 10, 2022

While serving in the US Air Force, Charlie “Mutt” Ferrell, Jr. was known for his homemade, all-purpose sauce. Decades later, his granddaughter Charlynda founded Mutt’s Sauce to share it with the world.

Infographic | January 10, 2020

It’s no surprise that consumers often feel a more personal connection to small businesses. There’s something about doing business with an independent CPA or indie cafe owner than with a big tax accounting firm or national coffee chain. But those personal connections have to be earned over time. With each interaction, one customer at a time, small businesses must prove themselves trustworthy. That trust forms the foundation for customer loyalty. In October 2019, we surveyed consumers to find out what they look for in the small businesses they support, as well as what business owners can do to earn their trust. Here’s what we learned about how small businesses earn customer loyalty.