To Strengthen Small Business, Hello Alice Raises $21 Million Series B Led by QED Investors

Hello Alice, leading machine learning platform connecting small business owners to networks, capital, and business service, proudly announced a $21 million Series B raise led by QED Investors along with new participating investors including Green Book Ventures, Backstage Capital, Harbert Growth Partners, and How Women Invest.

Funds will be utilized to strengthen the ability of the company to serve small business owners as they emerge from the pandemic, enhance the predictive capabilities to further personalized learning paths, scale capital deployed to small business owners and launch a mobile application.Co-founders Elizabeth Gore and Carolyn Rodz raised and deployed over $20 million in emergency grants and resources for small business owners supporting their survival through the pandemic. A major part of the grants went to New Majority owners, prioritizing people of color and women.

Hello Alice still leads as the primary platform to access capital for SMBs, ensuring the left out of capital are also now fully included and nurtured towards successful capitalization.

About Hello Alice
Hello Alice, is a multichannel platform helping businesses launch and grow. Hello Alice is building the largest network of owners while tracking trends and data to increase the success rate for entrepreneurs. We partner with enterprise business services, institutions looking to serve small and medium businesses, and government agencies to increase revenue and promote scale. Founder of Hello Alice, Carolyn Rodz, and Elizabeth Gore believe in business for all by providing access to all owners including people of color, veterans, women, and everyone with an entrepreneurial spirit.

About QED Investors
QED Investors based in Alexandria; VA is a global leading boutique venture capital firm. It was founded by Nigel Morris and Frank Rotman in 2007, QED Investors aims at investing in disruptive financial services in the U.K., U.S., Latin America, and Southeast Asia and early stages. QED builds great businesses and uses a unique, hands-on approach that leverages our partner's entrepreneurial and operational experience. Few Important and notable investments are ClearScore, Credit Karma, Nubank, AvidXchange, SoFi, Avant, Klarna, Remitly, GreenSky, QuintoAndar, Loft, Konfio, Creditas, Current, and Mission Lane.

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