Sycamore Partners announced today that it has acquired Digital Room from a subsidiary of H.I.G. Capital. Sycamore Partners is a private equity firm focused on investments in consumer, distribution, and retail.
Digital Room, located in Sherman Oaks, California, is an industry leader in providing small and medium-sized enterprises with personalized marketing tools. This diverse client base is reached through a suite of branded websites, and consumers are served through a vertically integrated nationwide manufacturing network that is capable of reaching 90 percent of the United States population with 2-day ground delivery.
"Digital Room has an impressive track record serving the marketing needs of small and medium-sized businesses, we believe the company is well-positioned for its next phase of growth, and we look forward to partnering with the Digital Room team as they continue executing on their existing strategy."
Stefan Kaluzny, Managing Director of Sycamore Partners
"We are excited to partner with Sycamore as we take the next step in our growth," said Michael Turner, Chief Executive Officer of Digital Room. He further stated, “With Sycamore's support and expertise, we can expand our market leadership and continue to deliver exceptional products and services for our customers."
About Digital Room
Through a portfolio of distinctively branded eCommerce websites, including Uprinting.com, Signs.com, logosportswear.com, packola.com, eSigns.com, PrintPlace.com, NextDayFlyers.com, PrintRunner.com, and 48HourPrint.com, Digital Room provides a broad range of marketing products for small and medium-sized businesses.
About Sycamore Partners
Sycamore Partners is a New York-based private equity firm. The firm focuses on consumer, distribution, and retail-related investments and collaborates with management teams to help them increase their business's operational profitability and strategic value. Leading endowments, financial institutions, family offices, pension plans, and sovereign wealth funds are among Sycamore Partners invest.