MeridianLink | March 11, 2022
MeridianLink, Inc.®, a leading provider of modern software platforms for financial institutions and consumer reporting agencies, today announced that it has entered into an agreement to acquire StreetShares®, a mission-driven financial technology company that provides digital small business lending technology to banks and credit unions.
StreetShares is an award-winning financial technology company that started in 2014 as a low-cost, digital lender to veteran-owned small businesses. StreetShares later launched its digital business lending platform to allow community banks and credit unions to affordably make small business loans with a 100% digital, omnichannel experience.
“StreetShares’ commitment to providing lenders across the U.S. with state-of-the-art business lending capabilities, including business loans, automated decisioning, and business lines of credit, aligns with our focus on empowering more banks and credit unions to better serve consumers and communities. Adding the StreetShares team, technology, and strong partnerships with organizations like Fiserv to the MeridianLink family will accelerate our small business lending capabilities and further strengthen our MeridianLink One platform.”
Nicolaas Vlok, CEO of MeridianLink
The StreetShares Atlas Platform™ enables banks and credit unions to get up and running in a fully digital, business lending environment in 45 days or less. Built by experienced business bankers, The Atlas Platform enables community lenders to use data-driven technology to deliver a superior digital banking product experience to their small business customers. It also specifically addresses the key challenges in small business risk assessment and decisioning to meet the financing needs of small businesses efficiently.
“StreetShares is thrilled to join forces with the innovators at MeridianLink to better serve America’s main street business owners,” said Mark L. Rockefeller, StreetShares co-founder and CEO. Mickey Konson, StreetShares co-founder and president added, “Enhancing MeridianLink’s platform with StreetShares’ Atlas Platform technology will provide community banks and credit unions with industry-leading tools to better serve small business customers.”
MeridianLink® is a leading provider of cloud-based software solutions for financial institutions, including banks, credit unions, mortgage lenders, specialty lending providers, and consumer reporting agencies. Headquartered in Costa Mesa, California, MeridianLink provides services to more than 1,900 customers, including a majority of the financial institutions on Forbes’ 2021 lists of America’s Best Credit Unions and Banks.
StreetShares is a small business banking software-as-a-service (SaaS) technology company that powers community banks, credit unions, and non-financial organizations. Its Atlas Platform offers a full suite of digital, white-labeled, small business banking products to their customers. StreetShares technology was voted “Best in Show” by community bank executives at the American Banker Small Biz Banking Conference, and the StreetShares team has been recognized as EY Entrepreneurs of the Year, Innovators of the Year, and other honors.
Buzzbie | April 29, 2022
Today marks the launch of the Buzzbie App, built to make marketing accessible and affordable for small business owners and real estate agents.
The app offers a version developed to address the social media marketing needs of businesses like event planners, ETSY shop owners, bloggers, crafters, artists, creators, brick and mortar stores, you name it. "Owners of such businesses often wear all of the hats. With the Buzzbie app in the palm of their hand, they can instantly access a catalog of guided posts and ideas, compelling imagery and fonts, and instant sizing for top platforms. There's also hashtag guidance, and user-friendly branded design tools, plus they can add logos, save favorite hashtags and more."
K Lawson, one of the company's founders
The hashtag portion of the app is not automated, but built upon research, and all of the in-app content is custom crafted. The creators believe that by staying authentic, and using what Buzzbie Apps have to offer, users will be able to do more for less. There are real marketers behind the Buzzbie Business apps. And while many apps either prioritize hashtag intelligence, or design, the Buzzbie apps do both, and more, like brand management and customization.
The Real Estate version the app also includes fonts, brand palettes and logo features specific to the industry, saving time and energy so that agents have polished looking content that is quick, branded, and fun to create.
Users can enjoy Buzzbie for Real Estate agents for $12.99 per month, and Buzzbie for Small Business for between $4 and $13 a month depending upon yearly or monthly billing.
The soft launch saw users enjoying access to trendy fonts, shapes and design elements, and preselected color combinations to stay "on brand" and recognizable. It's a winning combination of tech and creative.
IRI | December 16, 2021
IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today announced HRB Brands LLC (HRB) is utilizing IRI’s deep category segmentation and demographic profiles to guide its path forward for both its legacy brands and newly acquired personal care brands purchased from Helen of Troy in June 2021.
“Our success leans heavily on the insights and tools IRI provides. We are the David among the giants in our categories. IRI helps us compete day in and day out within established segments and channels as well as in new ‘whitespace’ opportunities we’ve discovered,” said Jim Daniels, chief executive officer for HRB Brands. “HRB Brands is on a significant growth trajectory with our retailers. Consumer and economic trends are in our favor, and with IRI’s help we expect to reach our goals faster than was possible before.”
Through the partnership, HRB Brands has utilized IRI’s Unify® visualization platform, which brings together multiple, disparate data sources to identify emerging market trends and opportunities. Unify offers a single access point to all IRI Liquid Data® solutions, which aggregate and visualize point-of-sale and de-identified consumer panel data to provide a holistic view of consumer trends and purchase behavior in real time.
“IRI’s shopper insights solutions have enabled HRB Brands and other mid-market retailers and manufacturers to develop a deeper understanding of their consumers. By gaining new insights into demographics, segmentation and purchase behaviors, IRI has helped HRB Brands successfully identify opportunities to drive innovation to best connect its portfolio of brands with the varying needs of consumers.”
Robert Porod, executive vice president of Mid-Market National for IRI
About High Ridge Brands LLC
HRB Brands is one of the largest independent branded personal care companies in North America. HRB Brands holds leading market positions in the hair care and skin cleansing categories with iconic brands including ZEST®, VO5®, COAST®, Rave® SGX NYC®, THICKER FULLER HAIR®, Zero Frizz® and LA LOOKS®. HRB Brands is a portfolio company of Tengram Capital Partners.
IRI is a fast-growing, leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, and financial services and media companies grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated into an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth.
About IRI’s Mid-Market Growth Practice
The Mid-Market Growth Practice of IRI provides high-tech and high-touch support for small- to midsize manufacturers. Regardless of company size, IRI has a data solution that drives understanding and growth. Companies benefit from access to all the same tested and proven solutions offered to IRI global partners, enabling companies of all sizes to democratize data, streamline analytics and, ultimately, win in the marketplace.
Raistone | April 06, 2022
Raistone today announced a collaboration with Mastercard set to simplify business-to-business (B2B) finance payments and speed up access to working capital for small- and-medium-sized businesses ("SMBs"). Using Mastercard's virtual card technology, Raistone will tap into secure payment innovation to streamline finance approval processes that can exclude SMBs from accessing essential funds needed to sustain and scale their business. This innovative use of virtual cards promotes diversity and inclusion by extending convenient financial tools to the companies that need them most.
The partnership enables automated financing to suppliers via virtual cards without requiring the involvement of their customers. In addition, women- and minority-owned business enterprises can join with no enrollment fees through the end of 2022.
"Together with Mastercard, Raistone is making it easier than ever for businesses to get paid on invoices that would otherwise take months for reimbursement. By using existing credit card rails and infrastructure, Raistone is able to reach and help businesses of all sizes, saving them both time and money so they can get back to doing what they do best. We're excited to support small- and medium-sized businesses, particularly at a time when many companies are on the road to recovery or experiencing high growth."
Dave Skirzenski, CEO of Raistone
Raistone's new virtual card program is being deployed directly to SMBs as well as integrated into customer-facing software provided by Raistone's large enterprise partners. A key advantage to SMBs is rapid sign-up through their existing platforms, enabling businesses to drastically reduce their operational burden and get paid in a matter of days.
Commenting on the collaboration, Claire Thompson, EVP Global Trade, Mastercard Enterprise Partnerships said, "We have a responsibility to advance a more equitable and sustainable future for organizations of all sizes, particularly when liquidity is vital during volatile times. Integrating Mastercard's virtual card technology within Raistone's customer facing software, allows us to significantly improve cashflow through quicker payments, supporting daily operations and fueling growth. With an embedded finance experience, we are accelerating easier access to secure working capital, ensuring that businesses have the means to manage and grow their business".
Raistone was born with the vision of equalizing access to working capital and meeting the demand for working capital on a global scale. A world-leading fintech collaboratively owned by a full-service broker dealer, $30 billion family office, a $900 billion wealth manager, and an international bank, Raistone enables the financing of billions of dollars in transactions every year. Its best-in-class technology coupled with unparalleled access to institutional capital extends financing to companies of all sizes, fully integrated with the same software platforms they already use. Raistone works to ensure that all businesses have access to their money, on their terms.