BUSINESS STRATEGY

Hewlett Packard Enterprise Enhances HPE Partner Ready Program to Drive as a Service and SMB Growth

Hewlett Packard Enterprise | November 09, 2020

Hewlett Packard Enterprise today announced enhancements to the HPE Partner Ready Program to help partners advance on their as a service journey, capture growing market opportunities, and drive increased sales growth in the small and medium sized business (SMB) segment. The fiscal year 20211 HPE Partner Ready Program is designed to provide partners with a profitable compensation model, access to financial resources and robust enablement opportunities. The program offers a unique, personalized approach to learning that helps partners differentiate themselves in increasingly competitive markets, grow their business and drive joint success with HPE.

Spotlight

Where these would-be entrepreneurs often get hung up is in the more practical aspects of accessing capital and knowing how to start and run a small business. The right tools and resources will not only help sustain the businesses that have already been started, but also inspire those dreaming about a different path or biding their time until they have more clarity on what the future may hold.


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MARKETING AND NETWORKING

Star Social Media App MeetEdgar Acquired by SureSwift Capital

SureSwift Capital | January 20, 2022

MeetEdgar, a popular app used by thousands of entrepreneurs, small businesses, and influencers to automate social media content creation and scheduling has been acquired by SureSwift Capital. MeetEdgar was founded in 2014 by serial entrepreneur, Laura Roeder, who made a name for herself in social media marketing with her consultancy LKR Social Media prior to making the switch to software. Roeder’s resume includes features in Forbes, Entrepreneur Magazine, and Bloomberg News, appearances at South by Southwest Interactive and BlogHer, and in 2011 she was invited to speak at the White House as one of the top 100 entrepreneurs under 30 years old. Roeder says it was always her intention to sell the business someday. “I felt as if I had grown MeetEdgar to an amazing point, but after seven years I was more excited about the prospect of focusing fully on my new coaching software business, Paperbell. One of the reasons I wanted to start a SaaS was to create an asset that I could sell at some point down the line, so it wasn't a difficult decision for me. But you do pour a lot of yourself into a business, so it was important to me that I found a new owner who shared my values, would be able to grow the business, and take care of the customers.” “Laura is exactly the kind of founder that our business was built for. Serial entrepreneurs will always have a next project they want to focus fully on, and SureSwift is able to give them a dream exit so they can go pursue that next thing knowing their customers, team, and product are in great hands.” SureSwift Capital Founder and CEO, Kevin McArdle About SureSwift Capital SureSwift Capital is a remote-first, global company that acquires SaaS businesses from independent founders and takes them to the next stage of growth. Founded in 2015, the company has completed more than 40 acquisitions to date. About MeetEdgar MeetEdgar was designed to make it easier than ever for marketers to share their best evergreen content on social. Today it helps thousands manage their social channels to build their online brand.

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TECHNOLOGY

Foxquilt Launches eCommerce Insurance Product to Support Modern Small Business Owners

Foxquilt | April 20, 2022

Foxquilt, a leading North American insurtech focused on empowering small businesses with customized insurance products uniquely matched to their needs, announced the launch of a new eCommerce insurance product. Business owners will be able to secure coverage tailored to their specific needs, entirely online, on their own time and at better prices than they are used to. Foxquilt's eCommerce product is evolving insurance to meet the needs of the modern small business owner by providing an easy, all-online solution specifically designed to help new and existing e-commerce business owners quickly access insurance and fulfill compliance needs. Until now, the average eCommerce business was met with trepidation if US sales volumes were high or if they were a dropshipper who sold products from overseas. Foxquilt's new offering provides reliable coverage no matter the percent of US sales or where the products come from. Not to mention the improved affordability of this product, starting at $500 annually. The pandemic vastly accelerated the rise of eCommerce as the primary channel for shopping, and businesses have evolved to meet this new need. As such, more small businesses and entrepreneurs are turning to eCommerce and online marketplaces to meet customers where they are, changing the landscape in direct-to-consumer buying behaviors. With this shift, large eCommerce marketplaces such as Etsy, Shopify, and Amazon, now require sellers to purchase their own insurance policies. "Innovating insurance solutions for our small business customers has always been the epitome of our business at Foxquilt. That's why we're proud to introduce this new product offering to ensure that eCommerce business owners can secure insurance online and on-demand while protecting them from exposures where they trade." Mark Morissette, CEO and Co-founder of Foxquilt Foxquilt affords small business owners in over 500 professions to quote, buy and instantly receive their business insurance online. This is more efficient and cost-effective than other solutions available in the market. The company is committed to building technology that empowers small business owners, enabling them to have more control of their insurance buying experience, instead of being restricted to long wait times, extensive paperwork and a lack of autonomy. Foxquilt's business insurance products are specifically built to support business owners' entire insurance journey online, while providing a tailored, customized product. The platform is complemented by unique data and machine learning underwriting infrastructure, that suggests coverages based on a user's individual profile. As a North American insurance provider, Foxquilt is looking forward to launching the eCommerce product within the US later this year. Foxquilt also has leading partnerships and is excited to expand this roster with eCommerce marketplaces and online stores to provide top-quality coverage and a slick experience. About Foxquilt Foxquilt is a leading North American Insurance technology company focused on providing small businesses insurance. Foxquilt develops, underwrites and distributes a complete line of its own commercial insurance products in the United States and Canada. The company uses a combination of data analytics and artificial intelligence to recommend the best insurance coverage and price to meet the individual needs of its small business customers.

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TECHNOLOGY

Aryaka Launches Accelerate Global Partner Program

Aryaka | January 28, 2022

Aryaka®, the leader in fully managed SD-WAN and SASE, announced today the launch of its Accelerate Global Partner Program, which unifies the company’s partner-led go-to-market strategy under a single comprehensive program for channel partners of all types worldwide. The new program empowers them to tap into an expanded revenue opportunity made possible by Aryaka’s new all-in-one SD-WAN and secure access service edge (SASE) solutions packaged and priced for businesses of all sizes. “Strong channel partnerships have been part of Aryaka’s success from day one. With the launch of the Aryaka Accelerate Global Partner Program, we’re putting a stake in the ground as a partner-led organization with the breakthrough solutions, simplified packaging and go-to-market alignment they need to seize the rising revenue opportunity in secure cloud-first networks and fast-track their business growth.” Ian McEwan, chief revenue officer at Aryaka The global launch builds on the November 1, 2021, introduction of the Aryaka Accelerate Agent Partner Program for commission-based sales agents and technology services brokerages (TSBs) by extending benefits tailored to match partner business strategies across North America; Europe, Africa and the Middle East (EMEA); and Asia-Pacific (APAC). These include margin-based value-added resellers (VARs), managed services providers (MSPs) and IT distributors; white-label service providers and systems integrators (SIs); and IT marketplaces and strategic alliances. The Aryaka Accelerate Global Partner Program begins with a top-down commitment to the channel that has enabled innovations and resources with partners in mind, including: Expanded Channel Team – Aryaka has added highly experienced channel specialists to its team, including new leaders Craig Patterson, channel chief and vice president of sales – Americas, and Ed Pearce, national channel director – North America. They join Rich Farbman, regional vice president – Americas, and Lisette Sens, vice president of channel sales – International. Increased Total Addressable Market (TAM) – Aryaka’s new all-in-one SD-WAN and SASE services are based on the company’s new, industry-leading FlexCore™ technology that combines Layer 2 and 3 networking, enabling partners to deliver services optimized for performance or cost. This flexibility also expands the total addressable market for Aryaka’s services to include businesses of all sizes – from global enterprises to regional small and medium businesses (SMBs). Simplified Packaging and Pricing – Aryaka’s new SmartConnect EZ + SmartConnect Pro and Prime EZ solutions are easy to quote, sell and consume with “T-shirt” sized pricing and standard service tiers, speeding time to revenue for partners. New Co-managed Network Option – Aryaka’s new AppAssure™ application enables VAR, MSP and white-label partners with the network visibility required to co-manage their clients’ networks, increasing their value and wallet share. Last-Mile Services Revenue – Uniquely, Aryaka can offer its network-as-a-service solution with the last-mile connections included, offering partners an additional revenue opportunity. Training and Certification – Aryaka has a self-paced, online training program for sales and technical competencies. An updated certification program for the new solutions will be rolled out in 2022. Sales and Marketing Alignment – As a channel-led company, Aryaka works in lockstep with partners to align and enable sales and marketing activities, such as strategic account mapping, marketing resources, co-investment in co-marketing and co-selling, and all-new account-based sales and marketing programs to generate leads for qualified partners. Lucrative Incentives – Aryaka offers a range of sales incentives tailored to partner types, such as commission multipliers and increased margin opportunities. Customer Success – In addition to two levels of expert support, Aryaka provides customer success managers (CSMs) devoted to retaining and growing partners’ accounts. “Aryaka has made good on its promises to invest in a partner-led strategy by introducing SD-WAN and SASE solutions that are easy for partners to sell,” said Craig Patterson, channel chief and vice president of sales – Americas. “With the launch of the Aryaka Accelerate Global Partner Program, we’re now wrapping that with alignment, enablement, incentives and support resources to drive success for agents, VARs and MSPs worldwide.” "Aryaka's success in EMEA and APAC has always been driven by a mutually beneficial, partner-led approach,” Lisette Sens, vice president of channel sales – International. “We're delighted to continue the great work we've done in EMEA and APAC by extending the Aryaka Accelerate Global Partner Program to supplement our all-in-one SD-WAN and SASE offerings with additional investment into training, alignment and incentives."

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FINANCE

Pitney Bowes and Funding Circle Launch Innovative Partnership to Support Small Business Lending

Pitney Bowes | March 23, 2022

Pitney Bowes Inc., a global shipping and mailing company that provides technology, logistics, and financial services, today announced it has partnered with Funding Circle, a leading online small business lending platform, to provide loans to their small business customers. Powered by Funding Circle’s world class machine learning and technology platform, Pitney Bowes will offer small business term loans to their customers, who will benefit from Funding Circle’s streamlined online application and loan origination process with market competitive rates. With these capabilities, customers will be able to get access to critical funds in as little as 48 hours. This pilot program aims to advance the lending experience for Pitney Bowes small business customers at a time when many small businesses are increasingly looking for growth capital. Seven in ten business owners (72%) have said they feel they will need financing this year, according to Funding Circle’s 2021 Small Business Surveyi. “America’s 32.5 million small businesses are the driving force behind our economy, but the number of small business loans approved by large banks has halved in just two years,” said Christopher Johnson, Senior Vice President and President, Pitney Bowes Financial Services. “Our partnership with Funding Circle will help business owners on Main Street get the working capital they desperately need to grow their business. In addition, it positions Pitney Bowes for long-term growth, as we create new value for our clients with new offerings.” “We share a common mission with Pitney Bowes to break down barriers and help make access to finance easier for all SMBs. This lending as a service partnership showcases the strength of our machine learning and tech platform to help customers access funding in a simple and seamless way. More than one third of business owners see an opportunity to grow the size of their business this year; yet, many remain hindered by a lack of access to capital to do so. We are committed to helping these businesses to unlock the finance they need to grow and power the economic recovery.” Vipul Chhabra, Managing Director of Funding Circle US The announcement is the latest in a series of strategic Pitney Bowes investments and services which will expedite SMBs’ access to capital and improve their lending experience. About Pitney Bowes Pitney Bowes is a global shipping and mailing company that provides technology, logistics, and financial services to more than 90 percent of the Fortune 500. Small business, retail, enterprise, and government clients around the world rely on Pitney Bowes to remove the complexity of sending mail and parcels. The Pitney Bowes Bank, Inc. (the Bank) is a subsidiary of Pitney Bowes Global Financial Services, LLC, which in turn is a subsidiary of Pitney Bowes Inc. The Bank is an FDIC insured Utah Industrial Bank located in Salt Lake City, Utah for over 23 years. The Bank has a nationwide lending and deposit footprint. About Funding Circle Funding Circle is a small and medium enterprise (“SME”) loans platform. Since launching in 2010, investors and lenders across Funding Circle's geographies - including retail investors, banks, specialty finance companies, asset management companies, insurance companies, government-backed entities and funds - have lent approximately £13 billion to c.120,000 businesses globally. iThe Funding Circle 2021 Small Business Survey was conducted through The Bliss Group’s Speed Data platform, powered by 1Q, a survey application that polls mobile audiences in real time. The survey includes responses from 1,000 U.S. business owners, who completed the questionnaire on October 26, 2021.

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Spotlight

Where these would-be entrepreneurs often get hung up is in the more practical aspects of accessing capital and knowing how to start and run a small business. The right tools and resources will not only help sustain the businesses that have already been started, but also inspire those dreaming about a different path or biding their time until they have more clarity on what the future may hold.

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