DECK 7 Optimizes Its Strategic Marketing for 2020 Using a Revised ABM Strategy

PR.com | February 04, 2020

Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B marketing. The DECK 7 team has created a simple, yet effective framework for executing ABM at scale; it consists of a comprehensive and strategic approach in order to identify, target, engage, activate, and measure success in real-time.

Spotlight

This paper was a collective effort. It was written to reflect what was said in actual debates of the third State of Entrepreneurship in South Africa conference held on 16 November 2011; it is not a mouthpiece to broadcast the views of Endeavor or FNB. In addition to the main State of Entrepreneurship panel that kicked off the conference, four specialised breakout sessions were held on the models / archetypes of entrepreneurial communities.


Other News
FINANCE

Pitney Bowes and Funding Circle Launch Innovative Partnership to Support Small Business Lending

Pitney Bowes | March 23, 2022

Pitney Bowes Inc., a global shipping and mailing company that provides technology, logistics, and financial services, today announced it has partnered with Funding Circle, a leading online small business lending platform, to provide loans to their small business customers. Powered by Funding Circle’s world class machine learning and technology platform, Pitney Bowes will offer small business term loans to their customers, who will benefit from Funding Circle’s streamlined online application and loan origination process with market competitive rates. With these capabilities, customers will be able to get access to critical funds in as little as 48 hours. This pilot program aims to advance the lending experience for Pitney Bowes small business customers at a time when many small businesses are increasingly looking for growth capital. Seven in ten business owners (72%) have said they feel they will need financing this year, according to Funding Circle’s 2021 Small Business Surveyi. “America’s 32.5 million small businesses are the driving force behind our economy, but the number of small business loans approved by large banks has halved in just two years,” said Christopher Johnson, Senior Vice President and President, Pitney Bowes Financial Services. “Our partnership with Funding Circle will help business owners on Main Street get the working capital they desperately need to grow their business. In addition, it positions Pitney Bowes for long-term growth, as we create new value for our clients with new offerings.” “We share a common mission with Pitney Bowes to break down barriers and help make access to finance easier for all SMBs. This lending as a service partnership showcases the strength of our machine learning and tech platform to help customers access funding in a simple and seamless way. More than one third of business owners see an opportunity to grow the size of their business this year; yet, many remain hindered by a lack of access to capital to do so. We are committed to helping these businesses to unlock the finance they need to grow and power the economic recovery.” Vipul Chhabra, Managing Director of Funding Circle US The announcement is the latest in a series of strategic Pitney Bowes investments and services which will expedite SMBs’ access to capital and improve their lending experience. About Pitney Bowes Pitney Bowes is a global shipping and mailing company that provides technology, logistics, and financial services to more than 90 percent of the Fortune 500. Small business, retail, enterprise, and government clients around the world rely on Pitney Bowes to remove the complexity of sending mail and parcels. The Pitney Bowes Bank, Inc. (the Bank) is a subsidiary of Pitney Bowes Global Financial Services, LLC, which in turn is a subsidiary of Pitney Bowes Inc. The Bank is an FDIC insured Utah Industrial Bank located in Salt Lake City, Utah for over 23 years. The Bank has a nationwide lending and deposit footprint. About Funding Circle Funding Circle is a small and medium enterprise (“SME”) loans platform. Since launching in 2010, investors and lenders across Funding Circle's geographies - including retail investors, banks, specialty finance companies, asset management companies, insurance companies, government-backed entities and funds - have lent approximately £13 billion to c.120,000 businesses globally. iThe Funding Circle 2021 Small Business Survey was conducted through The Bliss Group’s Speed Data platform, powered by 1Q, a survey application that polls mobile audiences in real time. The survey includes responses from 1,000 U.S. business owners, who completed the questionnaire on October 26, 2021.

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FINANCE

CIBC Innovation Banking Provides Expensify with Expanded $100 Million Credit Facility to Support Growth Plans

Expensify | February 08, 2022

CIBC Innovation Banking is pleased to announce it has provided a $100 million credit facility to Portland-based Expensify, a payments superapp that helps individuals and businesses around the world simplify the way they manage money. This funding, provided in October 2021, will further support the company’s rapid growth and product expansion, and represents a significant increase to an existing relationship between CIBC Innovation Banking and Expensify. With more than 10 million members across the globe, Expensify provides free corporate cards, expense tracking, next-day reimbursement, invoicing, bill pay, and travel booking all in one app. The product also integrates with all major accounting software, as well as HR, tax, practice management, and travel platforms such as Uber and Lyft. “Expenses are a universal pain point for businesses of every size, and Expensify’s tools are addressing and alleviating those headaches for millions of users,” said Paul McKinlay, Managing Director at CIBC Innovation Banking. “We have thoroughly enjoyed working with Expensify and are excited and proud to continue to support this company as they continue to scale and innovate through new platforms and initiatives.” “CIBC has provided creative and flexible financing for us for several years. As we prepared to enter the public markets last year, we knew CIBC was the right banking partner for us. We’re excited to continue with this credit facility as we scale in the public markets and further extend our product platform.” Ryan Schaffer, Chief Financial Officer and Board Member of Expensify About CIBC Innovation Banking CIBC Innovation Banking delivers strategic advice, cash management and funding to innovation companies across North America, the UK, and select European countries at each stage of their business cycle, from start up to IPO and beyond. With offices in Atlanta, Austin, Boston, Chicago, Denver, London, Menlo Park, Montreal, New York, Reston, Toronto and Vancouver, the team has extensive experience and a strong, collaborative approach that extends across CIBC’s commercial banking and capital markets businesses in the U.S. and Canada. About Expensify Expensify is a payments superapp that helps individuals and businesses around the world simplify the way they manage money. More than 10 million people use Expensify’s free features, which include corporate cards, expense tracking, next-day reimbursement, invoicing, bill pay, and travel booking in one superapp, all free. Whether you own a small business, manage a team, or close the books for your clients, Expensify makes it easy so you have more time to focus on what really matters.

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TECHNOLOGY

Symphony Technology Group Announces the Launch of Skyhigh Security

Symphony Technology Group | March 28, 2022

Symphony Technology Group (“STG”), a leading Menlo Park-based private equity firm focused on the software, data, and analytics sectors, today announced the launch of Skyhigh Security. The new portfolio company was created to satisfy the growing cloud security requirements for large and small organizations. Skyhigh Security’s unique approach extends security beyond data access to securing how the data is used. Its data-aware Security Service Edge (SSE) is built to meet the needs of the modern workforce with security that follows the data and users wherever they are. Earlier this year, STG announced it would be splitting McAfee Enterprise into two organizations- Trellix and Skyhigh Security- to better focus on the very distinct markets of Extended Detection and Response (XDR) and the SSE. At that time STG also announced that Gee Rittenhouse, who previously led Cisco’s cyber security business, would serve as CEO of the SSE business, bringing deep cloud security expertise. “Skyhigh Security has emerged as a dedicated cloud security company that is laser-focused on propelling businesses forward with a comprehensive and converged approach to data security. We’re committed to investing in this business, which is in one of the most important markets in security, SSE.” William Chisholm, managing partner, STG “With the majority of data in the cloud and users accessing it from everywhere, a new approach to security is needed,” said Rittenhouse. “Skyhigh Security has created a comprehensive security platform to secure both data access and data use via unified policies and data awareness. Organizations can now have complete visibility and control and seamlessly monitor and mitigate security risks—achieving lower associated costs, driving greater efficiencies and keeping pace with the speed of innovation.” “Organizations are at a crossroads navigating the hybrid workforce,” said Frank Dickson, vice president, IDC. “While the ‘work from anywhere’ model creates flexibility and agility, it can also be a point of security vulnerability, challenging perimeters and endpoints and opening new attack surfaces in the cloud. These organizations need a best-in-class cloud-native solution that simplifies the implementation of cloud security to protect data regardless of where it lies.” “Protecting the way data is used is as important as the way data is accessed we must implement a powerful data-centric defense to meet the demands of how work is conducted today,” said Dan Meacham, chief information security officer, Legendary Entertainment. “Skyhigh Security’s platform approach is completely integrated and simple to use. With over 10 years focus on cloud security, they are a pioneer in the SSE space. Skyhigh Security’s innovations have been validated both by analysts and customers alike. It is truly one of the most solid and unique SSE solutions in the market today.” The Skyhigh Security SSE Portfolio includes Secure Web Gateway (SWG), Cloud Access Security Broker (CASB), Zero Trust Network Access (ZTNA), Cloud Data Loss Prevention (DLP), Remote Browser Isolation technology, Cloud Firewall and Cloud Native Application Protection Platform (CNAPP). The company was most recently named a Leader in the 2022 Gartner® Magic Quadrant™ for Security Service Edge and recognized in the 2022 Critical Capabilities for SSE for its MVISION Unified Cloud Edge (UCE) solution. Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. About Skyhigh Security Skyhigh Security protects organizations with cloud-native security solutions that are both data-aware and simple to use. Its market-leading Security Service Edge (SSE) Portfolio goes beyond data access and focuses on data use, allowing organizations to collaborate from any device and from anywhere without sacrificing security.

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BUSINESS STRATEGY

Thrive Acquires Incare Technologies to Build a Foundation for Regional Expansion in the South

Thrive | January 07, 2022

Thrive, a premier provider of NextGen Managed Services has acquired InCare Technologies, a nationally recognized information technology managed services provider known for its work with healthcare, local governments, education, and other SMB businesses. The acquisition provides Thrive with a strong regional provider in the South, enabling it to better deliver and support its managed Cybersecurity, collaboration, and Cloud services across the country. Based in Birmingham, Alabama, with offices in Tennessee and Mississippi, InCare Technologies provides award-winning managed services which include proactive IT support, Cybersecurity, networking, total technology outsourced management and more. "InCare Technologies is one of the best-run MSPs that we've had the privilege of working with. Their operational maturity, management team, employee technical acumen and commitment to customer service make them the perfect partner for Thrive to anchor our Southern expansion. Thrive's ServiceNow platform, sophisticated 24x7x365 Security Operations Center (SOC) practice and Public, Private & Hybrid Cloud solutions will undoubtably benefit InCare's loyal clientele and attract future prospects within the region." Rob Stephenson, CEO of Thrive "Since our inception, InCare Technologies has been dedicated to helping our customers stay productive and secure as they look to streamline their IT operations," said Brian Walker, CEO of InCare Technologies. "By partnering with Thrive, we'll advance that cause even further by improving the way we service our clients via advanced technologies, innovation and improved efficiencies. Our team has been impressed by Thrive's people, processes, and platform, but most importantly by their commitment to customer service and their own employees. This makes them a perfect match to continue our legacy and workplace culture as a leader in our market." Working with some of the top companies across multiple industries, Thrive delivers comprehensive NextGen managed services and unmatched expertise to drive digital transformation efficiencies with advanced Cybersecurity best practices. About Thrive Thrive is a leading provider of NextGen managed services designed to drive business outcomes through application enablement and optimization. The company's Thrive5 Methodology utilizes a unique combination of its Application Performance Platform and strategic services to ensure each business application achieves peak performance, scale, uptime, and the highest level of security. About InCare Technologies InCare Technologies is an SMB-focused managed service provider headquartered in Birmingham, Alabama, with offices in Montgomery, Alabama; Jackson, Mississippi; and Memphis, Tennessee. InCare offers leading-edge IT managed services and local support; InShield, a comprehensive cybersecurity service; and InCare 360, the ultimate in managed services, comprising all aspects of a company's IT needs.

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Spotlight

This paper was a collective effort. It was written to reflect what was said in actual debates of the third State of Entrepreneurship in South Africa conference held on 16 November 2011; it is not a mouthpiece to broadcast the views of Endeavor or FNB. In addition to the main State of Entrepreneurship panel that kicked off the conference, four specialised breakout sessions were held on the models / archetypes of entrepreneurial communities.

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