TECHNOLOGY

Cultivate Advisors Launches Free Online Tool to Measure the Value, Health, and Exit Readiness of Small Businesses

Cultivate Advisors Launches Free Online Tool to Measure the Value

Cultivate Advisors, one of North America's largest small business advisory firms, launched a new, free online tool to assess the value, health, and exit readiness of small businesses. Business Value & Health Assessment evaluates six key areas of a company, from financials to productivity, identifying the 20 most vital value drivers that make up its current worth, while revealing opportunities and gaps that impact valuation.

"One thing we've learned advising thousands of entrepreneurs is that when you build a company with an exit in mind, you not only maximize its value, but it also becomes much easier to run," said Cultivate Advisors CEO Casey Clark.

"Most businesses don't know their current value," noted Raincatcher CEO Jason Thomas. "Cultivate’s Business Value & Health Assessment pulls back the curtain on a business's worth and, more importantly, what its potential value would be if the owner focused on a few key areas. It's changing the game on how owners can quickly identify ways to grow and build equity in their businesses."

Taking 15 minutes, owners answer questions on their enterprise's financials, sales, marketing, leadership, recruiting, and productivity. Once completed, they receive a 25-page comprehensive report on its current worth and potential value, pulled from a database of more than 77,000 recent U.S. public and private M&A transactions. Analysis includes a value multiplier per industry and a complete health assessment with value acceleration strategies. A two-hour free consultation with an advisor from Cultivate, specializing in the business's challenges, is available to review findings and create a detailed 5-year roadmap to growth, scalability, and exit-readiness.

According to the Exit Planning Institute (EPI), nearly 50% of all business exits are involuntary and forced by dramatic external factors, and 79% have no plan. "Knowing your company's value is a number all owners should have. More critical is understanding the path to a higher valuation and what makes that number grow or fall," said EPI President Scott Snider. "Cultivate's new tool lets owners easily understand where their company is today and where it could go by showcasing its strengths, risks, and value gap, allowing them to make immediate adjustments that bring higher profits short-term and increased value long-term. It's a great starting point for anyone interested in building a stronger company."

"We love that Cultivate Advisors leads with value when they work with owners," said Newity SVP of Business Services Frank Dowie. "This tool uncovers one of the biggest blind spots for any owner: What their business is currently worth and what it could be worth by simply pulling a few important levers."

ABOUT CULTIVATE ADVISORS

Cultivate Advisors, an affiliate of Cultivate Brands, the business and financial operations advising powerhouse comprised of Cultivate Advisors, Breakwater Accounting, and Performance Platform, is one of North America's largest small business skill development and coaching firms. Built with a team of entrepreneurial-minded advisors with firsthand experience running successful companies, Cultivate has helped thousands of owners in 160+ industries scale, grow, and become exit-ready, with those working with the firm 12+ months growing on average 43% in top-line revenue and 65% in bottom-line profit year-over-year. In 2023, Cultivate made the Inc. 5000 for the fifth consecutive year and Inc.’s Best Workplaces list. CEO Casey Clark was also recognized with the American Business Awards’ Gold Stevie for Best Entrepreneur.

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