BAU | November 21, 2022
BAU has launched a new mobile app designed to help small businesses advertise themselves through super-charged word-of-mouth for our digital age. Imagine a construction contractor attracting new clients by reaching the audience of a nearby real estate broker, or a coffee shop partnering with a nearby bagel business and getting its ads shown directly to their viewership. BAU lets you take advantage of industries that naturally appeal to consumers together in order to reach the right buyers and send the right message. Most business owners use Google, Meta, Yelp and other platforms as expensive but necessary tools to reach target audiences online ... but it doesn't have to be that way. BAU has created an opportunity to connect with the exact type of complementary businesses that have access to desired customers, attracting attention, sales, and clicks from the right prospects.
"This is a 'dating' platform for everyone to build better relationships with small businesses nearby,"
BAU CEO Lambert Egbuchulam.
The new BAU mobile app offers:
Let's face it: most ads are misplaced annoyances that people can't wait to skip. Advertisements on BAU get seen by your specific target audience, meaning better results with no exposures wasted on people you don't want to appeal to.
Digital advertising is like the housing market—prices just keep barreling upwards, driven by competition. With BAU, you could save a fraction of what you would on a monthly ad budget compared to what you'd waste on "the big guys," increasing R.O.I. and making advertising a no-brainer.
BAU compiles straightforward, up-to-the-minute reports with results that let you know how your ads are doing at a glance. Update, suspend, or alter your campaign at any time.
No tech stuff, no setup wizards, no degree in computer science needed. We built BAU to be simple enough for Grandma to use, without all the jargon and learning curve.
BAU is all about symbiotic relationships within your local community. Not only do people like to buy where they live, but it also makes it more cost-effective and seamless for you, the business owner.
At BAU, we believe it shouldn't be about who has the biggest ad budget or most genius marketing team —we dream of a world where needs are met and businesses are built based on honest, local collaboration. By connecting local businesses and having them help advertise each other, we're inspiring commerce to be more simple, more honest, and more clear. We consider our business model to be super-charged word-of-mouth, updated and revolutionized for our digital age. We invite you to join us on our crusade to bring the power back to the small businesses as we create marketing opportunities that don't just create profits... they also empower people.
MARKETING AND NETWORKING
Wrapmate | September 29, 2022
Wrapmate is excited to announce that it's bringing its vast network of over 1,400 vehicle graphics professionals to franchisors nationwide in an all-new product offering for franchises to receive vehicle wraps for all their company vehicles across all U.S. markets. Now, franchisors nationwide can wrap anywhere from one to 10,000 vehicles quickly and efficiently, in every major market.Wrapmate's Franchise Wraps and Graphics Program meets franchises where they're at with an out-of-the-box solution to handle all things graphics. Entrepreneurs enter the franchise business with the expectations of marketing and operations already being pre-set and on autopilot. Franchises can now have their mind at ease knowing that wrapping franchisee vehicles is just as easy. The core components of Wrapmate's turnkey program provides all U.S.-based franchisors with flexible pricing, branding consistency, standardized logistics and nationwide installation coverage for wraps & graphics on any vehicle type or quantity. Wrapmate's flexible pricing structure ensures zero costs are charged to the corporate entity, including no setup costs or monthly management fees. Franchisors are simply responsible for sharing the vehicle graphics program to their franchisees, and Wrapmate handles everything else. Franchisors not only benefit from beautiful vehicle branding and endless marketing value, but a promising strategy for fueling additional growth across current and new franchisee markets. Included in the program comes a ready-to-use ordering platform where franchisees can visit a co-branded website to choose their vehicle, graphic size, creative theme and then instantly place an order for new vehicle graphics. Wrapmate can also facilitate other large format printing and installation like window signage, wall murals and floor graphics at any or all franchisee locations.
"We are beyond excited to provide franchisors across all U.S. markets with the effortless ability to offer wraps and graphic products to their franchisees, no matter where they are located, Thanks to Wrapmate's logistical prowess behind-the-scenes, we can ensure color consistency, branding perfection and flawless installation across every single franchisee's wrap project."
Javier Lozano Jr., Chief Marketing Officer of Wrapmate
Jeremy Seiley, a franchisee of That 1 Painter based in Houston, Texas, says, Working with Wrapmate to put wraps on both my franchise vehicles has been incredibly simple and streamlined. Since getting my wraps completed, I literally have potential customers approaching my vehicles on a daily basis asking for price quotes and it's grown my sales pipeline substantially. Franchisees, in many cases small business owners, are generally not familiar with how onsite and offsite graphics have a very positive impact on the business growth, nor do they know where to go to get these solutions. A one stop shop for graphics, facilitates the adoption of 3M trusted graphic solutions in this market segment, hence continuing to grow the overall graphics industry, shares Carolina Bautista-Brown, 3M Segment Marketing Senior Manager.
Wrapmate is an all-in-one digital platform for business owners and consumers to get their vehicle wraps & graphics projects designed, produced and installed in any city across the U.S. Utilizing Wrapmate's advanced technologies, customers can visualize, purchase and even finance their vehicle graphics in the simplest way possible. Additionally, Wrapmate supports a nationwide network of over 1,400 vetted graphic professionals known as Wrapmate Pros, providing them with local customer projects and solutions to grow their business. To learn more, visit wrapmate.com.
3M believes science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what's possible, our global team uniquely addresses the opportunities and challenges of our customers, communities, and planet. Learn how we're working to improve lives and make what's
MARKETING AND NETWORKING
U.S. Small Business Administration | November 29, 2022
Today, the U.S. Small Business Administration's Interagency Task Force on Veterans Small Business Development (IATF) and Advisory Committee on Veterans Business Affairs (ACVBA) announced that the task force will hold their next set of virtual public meetings on December 7 and December 8, respectively, via Microsoft Teams.
"Both the IATF and ACVBA committee meetings serve as opportunities for participants to learn the latest on the state of veteran-owned small businesses and discuss how the SBA can continue to serve the military and veteran community,This quarter, participants will receive an important update on the SBA's Veteran Small Business Certification Program."
Associate Administrator for the SBA Office of Veterans Business Development, Larry Stubblefield.
WHAT: IATF and ACVBA Virtual Public Meetings
The IATF meeting will include committee member updates from the Departments of Veterans Affairs (VA), Treasury, Defense, Labor; U.S. General Services Administration; Office of Management and Budget; North Carolina Business Center; the American Legion; VET-Force; and the National Veteran Small Business Coalition.
The ACVBA meeting will cover briefings from SBA's Office of Veterans Business Development on the SBA's Veteran Small Business of Financial Assistance, VA, and the Madison Services Group.
Wednesday, December 7, 2022
1 p.m. to 3 p.m. (EST)
Thursday, December 8, 2022
9 a.m. to 12 p.m. (EST)
Larry Stubblefield, Associate Administrator, SBA Office of Veterans Business Development
Robert Bailey, ACVBA Chairperson, Veteran Small Business Owner
IATF and ACVBA Committee Members
Guest Speakers from Interagency Partners and Veterans Service Organizations
The IATF will meet on Wednesday, December 7, from 1 p.m. to 3 p.m. (EST) via this Microsoft Teams link. To join the meeting by phone instead, use 206-413-7980 and enter the Conference ID: 978023539#. The ACVBA will meet Thursday, December 8, from 9 a.m. to 12 p.m. (EST) via this Microsoft Teams link. To join by phone instead, dial 206-413-7980 and enter the Conference ID: 674127009. Public comments and questions are strongly encouraged to be submitted in advance via email by December 6 to email@example.com. For technical support, please visit the Microsoft Teams support page. Meeting presentations and minutes will be available after both meetings at www.sba.gov/ovbd under the "Federal Advisory Committees" section.
About the U.S. Small Business Administration
The U.S. Small Business Administration helps power the American dream of business ownership. As the only go-to resource and voice for small businesses backed by the strength of the federal government, the SBA empowers entrepreneurs and small business owners with the resources and support they need to start, grow or expand their businesses, or recover from a declared disaster. It delivers services through an extensive network of SBA field offices and partnerships with public and private organizations.
MARKETING AND NETWORKING
ShopBIPOC | November 18, 2022
ShopBIPOC has launched a new online marketplace featuring BIPOC-owned small businesses in Colorado. (BIPOC is an acronym for Black, Indigenous, and People of Color). The creation of ShopBIPOC was a response to calls from individuals, businesses, and institutions who wanted to support BIPOC-owned businesses and didn't have access to a central marketplace. So, twelve community organizations came together to create the ShopBIPOC platform an online marketplace where conscientious consumers can shop with Colorado's BIPOC-owned businesses. For the first time, Colorado consumers will have a new opportunity to invest their dollars into businesses owned by BIPOC entrepreneurs in an easy-to-access and shop platform. This holiday season, Americans are expected to spend an average of $932 on gifts, up from an average of $837 last year (Gallup, October 2022). According to the U.S. SBA, Hispanic entrepreneurs comprise 11.1 percent of business owners in Colorado, and BIPOC entrepreneurs comprise 7.4 percent. ShopBIPOC is where Colorado shoppers can buy from nearly 200 local, BIPOC-owned businesses.
"People have a real appetite for buying from local small businesses right now, but they can be hard to identify and find, We care about closing the racial wealth gap and lifting entrepreneurs of color. We created ShopBIPOC to connect local BIPOC-owned small businesses with a wider market."
Yessica Holguin, Executive Director of Center for Community Wealth Building, one of ShopBIPOC's twelve founding organizations.
This platform also supports these entrepreneurs in establishing and strengthening their digital presence and connecting with new consumers that may have never had access to them. Restaurateur Edwin Sandoval of Xatrucho Concepts shared, ShopBIPOC has been a valuable resource to Xatrucho in many ways, primarily in helping us reach and connect with government offices and organizations that are looking to diversify their purchasing.ShopBIPOC is free for business owners to list their businesses and accessible for consumers to shop and explore.
Through a collaborative effort of twelve community organizations led by the Center for Community Wealth Building, ShopBIPOC was launched in the Fall of 2022 to connect consumers with BIPOC-owned businesses through an online marketplace.