Many businesses jump into social media marketing bandwagon without really understanding the purpose of each platform. Marketing on social media is more than just creating pages or accounts, boosting your posts to make them more visible to your audience, and hoping for conversions. That's what most businesses do. Little did they know that there are things they should have known before going all out on social media. Here, we share you the top 7 Social Media Mistakes Every Small Business Should Avoid.