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A Small Business Owner's Guide to SEO

January 09, 2019 / Dave Davies

You started a company to do what you love and now you find yourself wading through tasks that have nothing to do with it.You’re keeping track of receipts, paying bills, you’re the lead customer service rep, and you’re the janitor.Oh, and somewhere in there you’ve got to find time to be the chief marketing officer and hope you have time left to do what you started a company to do.I speak from experience on all these fronts and, as a veteran SEO of some 17 or 18 years, I can say that keeping up with search is its own job.But you know you need to understand how to either do it at a basic level or at least know what the heck your SEO is talking about or perhaps even, what they should be talking about. Following that we’re going to include a brief glossary of the more common terms I find myself accidentally using that causes my clients’ eyes to gloss over or the phone to go silent.