Sell Globally, Grow Locally: Tech Can Boost Small Businesses, Expand Marketplace

Technology can open the door for small businesses to sell beyond their local markets and broaden their customer base worldwide. Our Retail Revival program connects cities’ Main Street businesses to the global marketplace. Digital technology has changed economies and societies globally, delivering exciting and innovative products, services and conveniences. But what happens to small and local businesses with brick-and-mortar stores in the age of digital commerce? Economic concentration and a general sense that those not living in America’s booming hotspots are being left behind is a growing concern.