What is Kapow.com and How Can it Help You Leverage Events for Your Business?
May 21, 2019 / Annie Pilon
Today’s businesses have more options than ever when it comes to connecting with employees or team members online. But face-to-face interactions are still the most impactful. In fact, a study by Harvard Business Review found that requests made in person are 34 times more successful than those made over email. If you’re looking to get more face-to-face time with clients or prospects, events can be an incredibly powerful tool. But there’s one problem with that — events also take tons of time and skill to plan, which is why tons of small companies tend to stick to email or other forms of digital communication.