Thinking About Applying for an Industry Award? Here Are 11 Things to Consider First

One of the best ways to connect with potential clients and investors is through business or industry awards. Awards can give your brand or company weight, validate your skills and abilities, generate buzz and give those spending money with your company the confidence that they are contributing to an already successful project or product. Yet, it can be difficult to narrow down which awards are worth your time. That’s why we asked entrepreneurs from the Young Entrepreneur Council (YEC) the following: “Many awards today are pay for play, and that makes them less valuable. It means they generally don’t have as strong coverage and many times people will know you paid for it. Winning awards that are competitive in nature often carry more prestige, more organic coverage, bragging rights and makes you feel more accomplished. Anyone can write a check, but winning a competition captures your hard work.” ~ Raoul Davis, Ascendant Group.