The Future of Facebook and Messenger: Why It’s Important for Your Business

Messaging is at the core of Facebook’s future, according to Mark Zuckerberg just last week.Facebook’s CEO announced a vision of “a privacy-focused messaging and social networking platform” where people can communicate securely.Notice how messaging takes the center spotlight? Essentially, this doubles down on another of Facebook’s recent announcements — the social networking giant is working to integrate Messenger, Instagram, and WhatsApp, another move where messaging stands at the heart of Facebook’s future. Mark Zuckerberg said that “private messaging, ephemeral stories, and small groups are by far the fastest growing areas of online communication.”