How to Promote Your Business Through a Slew of Weird January Holidays

With Christmas over and a new year just begun, January is a time for knuckling down and enjoying a quieter month that’s void of holidays, right? Wrong! The first month of the year is brimming with weird and wacky holidays, which, when played correctly, can offer some unmissable promotional opportunities for small businesses. As many New Year’s Eve partygoers start the new year curled under the duvet, January 1 – aptly distinguished as National Hangover Day – offers promotional opportunities for certain businesses. For example, if you run a fast food restaurant, you could promote National Hangover by encouraging those who have partied too hard to a tasty slap up meal to act as the perfect hangover cure.