8 Best Chatbots To Benefit Your Small Business

If you thought the use of chatbots was confined to larger companies, think again! According to research by Think Relay, which used data gathered by NerdyData, companies with less than 250 employees employ chatbots most frequently, with firms with just 1 – 10 employees, making up approximately 40% of all businesses with a chatbot. Dubbed as a “unicorn hack” in marketing strategies, automated chatbots provide a number of marketing, operational efficiency and lead generation benefits to small businesses. If you are thinking about joining the hordes of savvy small businesses utilizing innovative chatbot programs and, by doing so, provide a sophisticated customer management service or an interactive marketing platform for your business, then take a look at the best eight chatbot examples we could find to help inspire you. Facebook Messenger chatbots, which enable businesses to broadcast messages via Facebook Messenger, are proving an effective way for small businesses to qualify leads, convert users and nurture customers. In fact, research shows that Facebook Messenger chatbots deliver up to 80% better engagement compared to other channels, such as conventional Facebook posts or email marketing.