Small Business Marketing Budgets

Infographic | January 21, 2020

Getting your products or services in front of a large audience can be a struggle because you’re potentially competing against much bigger businesses with more money, marketing expertise and an existing reputation. That’s why it’s crucial to know how to use tools like digital advertising to make sure that your potential customers can find you when they are looking for related products and services. And if you’re going to advertise, why not do it where they are most likely to look?

Infographic | February 8, 2022

Consumers use Smartphones to find local information and generate content ideas for Local SEO. Find out more about the change in the comsumer's local behavior and importance of Local SEO.

Infographic | August 24, 2022

The need for innovation has eventually arrived in the industry (finance), and most players are finally stepping up their game to stay relevant in the upcoming years. Those who adapt to changing circumstances will prevail.

Infographic | December 9, 2019

On average, a cyber attack costs small businesses $53,987. While this is much less than the millions medium and large enterprises experience, proportion to size it is substantial. And one of the ways hackers wreak this havoc is using phishing attacks. So, what does a phishing attack costs your business? A new infographic from Avanan, offers some great insights into this cyber threat and what you can do about it.

Infographic | February 26, 2020

Starting a business is an inherently risky endeavor, especially when headlines and statistics tout findings that around 20 percent of small businesses fail within the first year and 50 percent within five years. But those prospects can change dramatically based on where you headquarter your business. A recent study from online business loan site LendingTree found that certain cities in the U.S. are better places to start new small businesses than others. To determine the rankings, LendingTree looked at the data it has from companies applying for loans and studied the percentages of businesses that were profitable, the percentage less than six years old, the percentage with less than $1 million in revenue and the percentage with fewer than 250 employees across U.S. metro areas.

Infographic | March 23, 2021

Corporate sustainability consists of three pillars: environmental, social, and economic. Each business is responsible for creating a sustainability plan that acknowledges all three. In addition to protecting the environment, sustainability measures can help small businesses gain favor with consumers by demonstrating social responsibility and business ethics. Sustainable practices also positively impact a company’s bottom line by reducing resource waste and improving productivity.