Lookout for Small Business Financing

Infographic | January 10, 2020

It’s no surprise that consumers often feel a more personal connection to small businesses. There’s something about doing business with an independent CPA or indie cafe owner than with a big tax accounting firm or national coffee chain. But those personal connections have to be earned over time. With each interaction, one customer at a time, small businesses must prove themselves trustworthy. That trust forms the foundation for customer loyalty. In October 2019, we surveyed consumers to find out what they look for in the small businesses they support, as well as what business owners can do to earn their trust. Here’s what we learned about how small businesses earn customer loyalty.

Infographic | January 7, 2020

The economy helped many small businesses thrive in 2019, but 2020 could be a whole different story.

Infographic | December 13, 2019

If you're a small business owner, I'm sure you can easily relate: Your head is likely adorned by quite a few different hats on any given day. So when it comes to social media, it's no wonder so many small business owners have been slow to incorporate this newish channel into their overall marketing strategy. Let's face it: Social media can be quite the time suck!

Infographic | March 8, 2022

Infographics are the fourth most popular type of content marketing. Of which, 70% of businesses spend on content marketing, which includes visual marketing. Learn about Marketers who use visual content on their blogs and websites, Facebook and Instagram.

Infographic | February 10, 2022

While serving in the US Air Force, Charlie “Mutt” Ferrell, Jr. was known for his homemade, all-purpose sauce. Decades later, his granddaughter Charlynda founded Mutt’s Sauce to share it with the world.

Infographic | August 24, 2022

The need for innovation has eventually arrived in the industry (finance), and most players are finally stepping up their game to stay relevant in the upcoming years. Those who adapt to changing circumstances will prevail.