Email is a Reliable Platform

Infographic | January 10, 2020

It’s no surprise that consumers often feel a more personal connection to small businesses. There’s something about doing business with an independent CPA or indie cafe owner than with a big tax accounting firm or national coffee chain. But those personal connections have to be earned over time. With each interaction, one customer at a time, small businesses must prove themselves trustworthy. That trust forms the foundation for customer loyalty. In October 2019, we surveyed consumers to find out what they look for in the small businesses they support, as well as what business owners can do to earn their trust. Here’s what we learned about how small businesses earn customer loyalty.

Infographic | December 3, 2019

With its 645 million users, LinkedIn is a powerful business social media platform invaluable for networking.That sounds like a great opportunity for small businesses... But many of today's small businesses never get around to signing up and setting up a LinkedIn profile.Yet, it takes just a couple of hours to not only create your presence but also launch a strategy for being known, building a reputation, and getting found.

Infographic | December 9, 2019

On average, a cyber attack costs small businesses $53,987. While this is much less than the millions medium and large enterprises experience, proportion to size it is substantial. And one of the ways hackers wreak this havoc is using phishing attacks. So, what does a phishing attack costs your business? A new infographic from Avanan, offers some great insights into this cyber threat and what you can do about it.

Infographic | January 14, 2020

B2B Payment Innovation Keys Advantages.

Infographic | February 8, 2022

Consumers use Smartphones to find local information and generate content ideas for Local SEO. Find out more about the change in the comsumer's local behavior and importance of Local SEO.

Infographic | January 28, 2020

Are you looking for ways to generate brand recognition for your business? Want to learn the different elements that make up your business brand? Cooper House share their guide to branding in this infographic.