34 Startup Metrics For Tech Entrepreneurs

April 19, 2017

Several years ago, a key challenge with launching a new tech startup venture was that there weren’t many precedents to follow. How do you scale a company? How do you measure growth and costs in a more meaningful way? Does the company have real traction? Of course, there were knowledgeable people in the tech ecosystem that knew these things – for example, venture capitalists and ex-founders that had been successful with previous ventures – but they were tough to gain access to, and many of their theories and best practices weren’t yet widespread.

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A Detailed LinkedIn Guide for Small Businesses

Infographic | December 3, 2019

With its 645 million users, LinkedIn is a powerful business social media platform invaluable for networking.That sounds like a great opportunity for small businesses... But many of today's small businesses never get around to signing up and setting up a LinkedIn profile.Yet, it takes just a couple of hours to not only create your presence but also launch a strategy for being known, building a reputation, and getting found.

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Networking is a Powerful Tool for Businesses

Infographic | March 30, 2022

Face-to-face interaction is vital for company's long term success. Considering which, small businesses use best business networking apps to reach a broader audience.

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43% of Small Businesses Spend 6+ Hours Per Week in Social Media

Infographic | December 13, 2019

If you're a small business owner, I'm sure you can easily relate: Your head is likely adorned by quite a few different hats on any given day. So when it comes to social media, it's no wonder so many small business owners have been slow to incorporate this newish channel into their overall marketing strategy. Let's face it: Social media can be quite the time suck!

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Mutt’s Sauce’s Small Business Journey

Infographic | February 10, 2022

While serving in the US Air Force, Charlie “Mutt” Ferrell, Jr. was known for his homemade, all-purpose sauce. Decades later, his granddaughter Charlynda founded Mutt’s Sauce to share it with the world.

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Small Business Outlook and Challenges for 2020

Infographic | January 7, 2020

The economy helped many small businesses thrive in 2019, but 2020 could be a whole different story.

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Power of Social Media Marketing

Infographic | February 8, 2022

Brands need to invest in social media to increase their business exposure. Know more about the popular social media marketing platforms and the power of social media marketing for small businesses.

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As an original Australian brand, we have been adding value to businesses across Australia and helping them grow, for over 3 decades.

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