Hello Alice launches Business for All

Hello Alice, a free platform that guides business owners through the growth of their company, today announced the launch of Business for All. A nationwide movement led by entrepreneurs, celebrities, business support organizations, and corporate executives, Business for All will provide the opportunity for mentorship and funding to 100,000 small business owners. 93% of business owners are expected to vote in the upcoming election, and Business for All elevates their voices and needs during this critical year. Business for All is addressing the largest barrier to entry entrepreneurs face when starting a small business: access to capital, and the implicit bias in capital decisions that limits opportunities for the New Majority of small business owners. Within the last 10 years, New Majority entrepreneurs have represented over 50% of new businesses started, creating 4.7 million new jobs, yet these owners are largely excluded in funding, receiving only a 2% share of venture capital each year. Only 5.5% of women-owned businesses in the U.S. access capital from banks or other financial institutions compared to 11.4% of male-owned companies.