BUSINESS STRATEGY

Comcast RISE Reaches Program’s Goal of Supporting 13,000 Small Businesses Hardest Hit by COVID-19

Comcast | November 24, 2022 | Read time : 03:54 min

Comcast RISE Reaches Program’s Goal of Supporting 13,000
Comcast Corporation announced today that Comcast RISE, an initiative created in 2020 to help strengthen and empower small businesses hard hit by COVID-19, has met its goal of supporting 13,000 small businesses nationwide by the program’s close at the end of 2022. Comcast RISE is one of several programs that Comcast has overseen as part of Project UP that is aimed at closing the digital divide and achieving digital equity. With the program’s commitment now fulfilled, Comcast looks forward to introducing a new phase of Comcast RISE in 2023, which will continue the company’s efforts and help an even broader range of small businesses, while continuing to focus on diversity, inclusion, and community investment. To continue highlighting program recipients, Comcast has partnered with Philadelphia-area tech education and training nonprofit Hopeworks to develop and release an interactive map to encourage consumers to patronize Comcast RISE small businesses in their communities. U.S. small businesses were particularly hard hit by the pandemic, which is why Comcast RISE was launched in 2020. A study from the National Bureau of Economic Research cited that Black-owned small businesses were hardest hit, suffering the steepest decline (41 percent), followed by Hispanic and Asian American-owned small businesses. In addition, according to a study by the National Association of Women Business Owners, women-owned businesses have been growing at only half the rate of those run by men, namely because women struggle to access capital and other resources to help them succeed. Comcast RISE was designed to meet that moment, and today’s announcement shows that goal was met. In total, Comcast RISE has provided over $110 million in monetary, marketing, and technology grants to 13,000 small businesses owned by women and people of color – including Black, Indigenous, Hispanic, and Asian Americans, among others. We are incredibly proud of the work that the Comcast RISE team has done over its two-year term to help the small businesses we’ve worked with to not only survive, but also to thrive,” said Teresa Ward-Maupin, Senior Vice President, Digital and Customer Experience, Comcast Business. “We recognize that small businesses are the backbone of our economy and look forward to taking our learnings from this program as we find new ways to further empower and strengthen even more small businesses and entrepreneurs at the heart of our local communities. Comcast will be continuing its efforts to positively impact small businesses in 2023. We have seen that many small businesses are shifting from pandemic recovery to long-term growth, so it is only natural for the program to evolve. The next evolution of the program will focus on helping businesses of all types accelerate growth. Its offerings will include complimentary marketing, technology, financial grants, business consulting, entrepreneurship training, and other services.”

"Comcast RISE has helped me and my business thrive in so many ways. I received the $10,000 grant though the Investment Fund, which provided us with cash to use wherever our needs were.This grant allowed me to maintain payroll and supported my evolving business endeavors, such as the expansion of my mannequin business, which now offers a virtual and in-person headpiece workshop."

Judi Townsend, Owner and CEO of Mannequin Madness in Oakland, CA

Comcast recently announced its final round of Comcast RISE recipients, which includes over 2,800 small businesses owned by people of color and women, that will receive a TV campaign, production of a TV commercial or consulting services from Effectv or computer equipment, Internet, voice and cybersecurity from Comcast Business. In addition, as part of round four of the Comcast RISE Investment Fund, 500 more small businesses in Chicago, Miami, Oakland, Seattle, and Washington, D.C. will each receive $10,000 grants, bringing the total Comcast RISE Investment Fund recipients to 2,100 and the total dollar amount distributed to $21 million. For more information and for a full list of recipients, visit www.ComcastRISE.com.

About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information.

About Comcast Business
Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help organizations of different sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network, and backed by 24/7 customer support, Comcast Business is the nation’s largest cable provider to small and mid-size businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services. For more information, call 866-429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social.

About Effectv
Effectv, the advertising sales division of Comcast Cable, helps local, regional, and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers.

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