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MARKETING AND NETWORKING

Bridgestone | August 25, 2022

Bridgestone Americas, Inc. (Bridgestone) today launched "What Really Matters," a new brand platform that is linked to the values of the global Bridgestone E8 Commitment and showcases the company's focus on creating a more sustainable world for future generations.The What Really Matters platform marks a shift from the company's traditional product performance marketing campaigns to showcase purpose-driven actions that are improving the way people move, live, work and play. This ...

Cision PR Newswire | August 07, 2020

In these uncertain times, many small businesses are having a very difficult time staying afloat. A recent Washington Post article estimated that more than 100,000 small businesses have already shut down, forever. Those that are surviving, face increased competition for the dwindling consumer dollar. The company is using cutting-edge data analytics, along with industry-leading technology, to help small businesses with advertising, branding, and other crucial decision-making processes that can mak...

Blue Cross Blue Shield of Arizona, Chicanos Por La Causa | May 19, 2020

BCBSAZ is committing $5 million to Chicanos Por La Causa to provide loans through their lending division Prestamos CDFI to assist Arizona small business owners. This collaboration will help CPLC distribute loans to small business owners through the federal ...

BUSINESS STRATEGY

AdStash | July 26, 2021

AdStash, a Toronto-based start-up led by Douglas Lusted, is assisting thousands of local brick-and-mortar businesses in reopening after pandemic-related closures by earning passive income through programmatic advertising on existing interior digital signs. As Canada reopens, AdStash's innovative technology provides these small businesses with a simple way to generate the extra income they require to survive and thrive. AdStash is a digital signage platform that helps businesse...