. https://startupnation.com/grow-your-business/make-small-business-saturday/

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SHARESHARESHARE
HOW TO MAKE THE MOST OF SMALL BUSINESS SATURDAY
Think the only November shopping holiday your business needs to plan for is Black Friday? Think again: Small Business Saturday, the Saturday after Thanksgiving, has grown incredibly over the past 10 years since its inception. The shopping holiday has helped local small businesses and entrepreneurs garner attention in their communities and drive sales before the holidays. It’s a great idea, actually, since mom and pop retailers compete against big box stores and e-commerce brands, particularly in the fourth quarter. Small Business Saturday serves to drive awareness of all the great things customers can purchase at local, independently-owned stores. SUSAN GUILLORY READ MORE