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Lori Karpman

CEO

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As the CEO of Lori Karpman & Company, a MULTI-SERVICE MANAGEMENT CONSULTING FIRM, I’ve helped business/organizations worldwide by creating multi-faceted solutions for their marketing/sales/operations,/HR/finance and technology.
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ARTICLES BY lori karpman



Congratulations! In reading this article you have taken the first and most important step on the road the self-employment that franchising has to offer. Franchising is a specialized business model that allows thousands of individuals each year to fulfill their dream of owning a business. While every system may operate a little differently, there are basics that transcend the industry. In this article, my goal is to educate you about this business model allowing you to make an informed decision i...

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SPOTLIGHT

Strategic Growth Planning & Creation of Business Model • Brand Architecture including logo design & comprehensive branding strategy • Brand Protection, Trademarks • Business Plans for financing & investment • Franchising & Licensing • Operations & Training Manuals • Private Equity Financing & Factoring (sale of accounts receivable) • Out-of-the-Box Marketing Strategies targeting Franchisees, Investors & Consumers • Implementation of the Strategic Marketing Plan (Ad creative, marketing packages & materials, media buys) • Mergers, acquisitions & strategic partnership/alliance opportunities • Alternative sources of revenue/distribution • Sales (of businesses/franchises) • Executive Recruiting • Trade Show Management • Training (Sales & Marketing) Corporate Social Responsibility Programs • Website development/SEO • Public Relations • Translation