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How to Become an Entrepreneur in 2021
DEBORAH SWEENEY | July 8, 2021
ZeroFOX, the innovator of social media security, protects modern organizations from the dynamic risks of social media and digital channels.
Article | April 7, 2020
Securing a small business loan is challenging. However it’s always advisable to head off to your local bank for a loan when the need for cash hits and investor money isn’t available and/or wanted. Well that’s because banks tend to have a few more scruples than higher-risk lenders, and will offer more favorable terms, specifically regarding the interest rate you’ll have to pay on the loan amount. Using the bank to help you pay off sudden emergency needs, or eliminate higher-interest debt, can save you hundreds or thousands in interest payments. A small business loan, including lines of credit, are also less expensive than credit cards, which generally have much higher interest rates.
There is a vast amount of people who are realizing that branching out on their own in a business venture is well worth leaving behind being the backbone for someone else’s gain. Working for yourself is definitely not easy and the hours are well beyond the normal nine to five grind of being someone else’s employee. However, for a lot of new business startups, it’s worth the risk. With so many people joining the new business sector, how do you keep your own investments from tanking? It’s a super frequent question that every small business owner asks in the beginning and answers aren’t as hard to acquire as you would think.
Once the country opened up for business, many businesses expected consumers to come flocking back. And in some cases, they did. But in other cases, they didn’t. A report from Alchemy Worx, a full-service international digital marketing agency conducted by third-party research firm YouGov, shows most American consumers were spending cautiously.
The just-released 2021 Consumer Spending Snapshot reveals “the key factors currently motivating consumer shopping decisions and the stark generational differences in purchasing behavior. And Alchemy Worx says the survey “illuminates why businesses need to hone their messaging to reach the right consumer at the right time or risk losing them altogether.”
There’s rarely any downtime in the world of public relations, but the COVID-19 pandemic is kicking crisis communications into overdrive for small businesses across the country. On Monday, March 16, Vancouver-headquartered Reformation made a big move: on Instagram, Facebook, Linkedin and its website, the PR firm began offering free consulting for Canadian businesses with 50 or fewer employees. “First and foremost, we’re a small business,” says founder and principal Amanda Haines Lazeski. “We know the inherent risk that this crisis comes with, especially for small businesses—it really has the potential for massive devastation
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