How Can You Improve a Small Business Website Effectively?

Sneha Hull | December 15, 2021 | 277 views

Improving a Small Business Website
Having a small business website is a vital component in today's competitive business world. Likewise, a small company website is equally critical to surviving in the competitive business climate. However, simply having a company website is insufficient. You must ensure that your website is successful for potential clients to contact you.

Around 71% of small businesses have a website (Fit Small Business).

Small companies are sometimes ignorant of the advantages of having a website. So let us take a look at the benefits of having a company website.
  • A larger audience reach
  • Low-cost website building
  • A simple online promotion
  • Gaining insight into customers through user behavior tracking
  • Increasing brand presence and recognition

Several website builders  for small companies  create websites with greater customization. For example, Wix, Squarespace, GoDaddy, Zyro, and Weebly are popular among others.

"If your business is not on the internet, then your business will be out of business."

- Bill Gates, Founder of Microsoft

38% of people will stop interacting with a poorly designed site (Fit Small Business).

By following these simple guidelines, you may differentiate your website from the rest of the leading websites and develop an ideal promotional small business website.

Tips For Building Effective Small Business Website


Select Your Domain Name Carefully


Small companies usually struggle  to decide on a domain name for their websites. However, your domain name is the internet address for your website,  so you should give it proper attention. So, to create a unique domain name for your website, follow these tips.
  • Keep your domain name unique, memorable, and short
  • Choose one or more keywords that represent your site
  • Keep  an  accessible domain name

Register Your Domain


Purchasing a domain name is an excellent way to strengthen your online brand and is critical for small businesses. First, create a small business website and register your domain name to ensure that potential clients can easily locate you.

Having a domain name is critical for a company for the following reasons:
  • Enhances your business's professional credibility
  • Establishes your firm as technologically knowledgeable and forward-thinking
  • Improves your search engine ranking
  • Expands your brand's marketability globally
  • Increases your brand's visibility

Establish An Internet Store


Create an online store for your business by developing an eCommerce website.  It can increase your earnings. Individuals may make purchases regardless of their location or time of day. The online retailer expands its consumer base by reaching out to people  worldwide. Each click on an online store provides significant insight into the purchase process and paves the way for marketing opportunities.

According to Statista, over 263 million American customers purchase online every year—roughly 80% of the population—and this number is expected to grow to 291.2 million by 2025.

Make Your Navigation Manageable


Maintain a streamlined and straightforward site navigation to prevent your visitors from losing interest in the page. When potential consumers visit your small business website, you want them to remain for an extended period and be able to locate what they're searching for.. Therefore, your navigation should be straightforward.

Often, this is an overlooked part of your website's UI design. But having an orderly and easy-to-follow navigation system is highly advantageous to the entire user experience.

Include a Call to Action


A call to action button on your business website is critical. It serves as a springboard  that converts visitors to leads and then to conversions. An influential call to action on the landing page or every page of your website can prove to be one of the best marketing tips for small businesses. The call to action encourages visitors to take many actions. Which includes clicking on a link, downloading information or a whitepaper, contacting  live chat for further  details on the desired product or service, or booking a free demo.

Ensure your call to action is easy, inviting, and catchy.

Include Social Sharing Button and Social Proof


Any business's reputation and trustworthiness are highly dependent on the contributions of its existing clients. Therefore, it benefits your business since visitors to your website will place a higher premium on the ratings and testimonials of your best customers. This may be accomplished by including textual or video testimonials from your consumers and their presentations on your page. Additionally, you can highlight industry accolades and certifications relevant to your specialization.

Additionally, you may include a social sharing button at the bottom of each web page. This enables visitors to spread the word about the page via their social media platforms. Consequently, your content is liable to go viral on various social media platforms.

Here is one such success story of KeyNest, how an improved and effective website enhances its performance.

KeyNest


KeyNest is a startup business that specializes in vacation rental property management. Squarespace served as the Content Management System (CMS) that aided them in developing a stunning website. The design was simple, allowing readers to concentrate on the site's content and simplify navigation. In addition, the KeyNest website has a live chat feature that links users with the startup's customer support team. This tool aids in resolving any potential concerns.

Above is an excellent example of how an improved website, with the help of some popular website builders, enhances the website performance. This has led to more visibility and growth of that organization.

Conclusion


Improving your business website is an ongoing process around the whole business journey. However, the above tips can help you make your average small business website into the best small business website. It is a cumbersome process, but a well-designed website is the talk of the town for potential customers. Remember that your small business web design is critical to retaining visitors.

FAQ:


What makes a good website?

A good website is one that is well organized, visibly pleasing, easy to navigate, uncluttered, and professional. Visitors should find the content relevant to their search. A good business website should also be technically stable and secure.

How can small businesses improve their website?

There are seven easy steps to improve a small business website. They are:
  • Select your domain name carefully
  • Register your domain
  • Establish an internet store
  • Make your navigation manageable
  • Incorporate a call to action
  • Include social sharing button and social proof
  • Insert keyword-rich headings

What do I need to build a website?

Website building goes through a process.  To name a few:
  • Select a website builder or application, or platform
  • Register a domain
  • Select a domain
  • Register a domain email address
  • Create and edit your website using a design template
  • Purchase website hosting with superior technical assistance

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TECHNOLOGY, SMALL BUSINESS ADVICE

Embrace Business Process Management Essentials with Best BPM Books

Article | July 14, 2022

Dive into the world of Business Process Management (BPM) with handpicked must-read BPM books. Gain insights from industry experts and discover proven techniques that will propel your business forward. The discipline of business process management (BPM) has emerged as a crucial strategic approach to adapting to the ever-changing market conditions in the current dynamic business landscape. However, to navigate the vast landscape of BPM and gain a deep understanding of its principles and practices, professionals, researchers, and students need comprehensive resources that provide insights into various facets of BPM. This article aims to present a curated list of best books on business process management, showcasing their relevance, value, and potential impact on enhancing BPM expertise. The selected BPM books featured in this article bring forth a unique perspective, offering practical guidance, case studies, and real-world examples that illustrate the application of BPM principles in diverse industries and contexts. By studying these resources, professionals can develop a solid foundation in BPM, acquire the necessary skills to optimize and automate processes and contribute to organizational success. 1.Business Process Management: Concepts, Languages, Architectures Author: Mathias Weske 'Business Process Management: Concepts, Languages, Architectures' by Mathias Weske serves as a comprehensive and indispensable guide, delving deep into the world of business process management (BPM). Unlike other resources that often focus on either business administration or computer science, Weske advocates for a unified understanding across all involved communities. By presenting a holistic view, this BPM book equips readers with the knowledge to navigate various aspects of the discipline. Weske lays a strong foundation by exploring the fundamental principles of BPM, enabling readers to effectively manage complex business processes. Through lucid explanations and practical examples, the book also demystifies prominent process modeling languages such as BPMN (Business Process Model and Notation) and BPEL (Business Process Execution Language). Furthermore, it delves into the architectural facets of BPM systems, discussing crucial concepts like process engines, process choreographies, and service-oriented architectures. By offering a comprehensive approach, the book not only enlightens on theoretical aspects but also provide valuable strategies for successfully applying BPM in real-world scenarios. 2.Modern Business Process Automation: YAWL and its Support Environment Editors: Arthur H. M. ter Hofstede, Wil M. P. van der Aalst, Michael Adams, Nick Russell The 'Modern Business Process Automation: YAWL and its Support Environment' offers readers a comprehensive and authoritative exploration of YAWL (Yet Another Workflow Language) and its support environment. This edition brings together a team of distinguished editors and contributors who delve into modern business process automation concepts, techniques, and tools. The book covers a wide range of topics and provides readers with a timeless and vendor-independent understanding of the essential components of business process automation. While the field of BPM is subject to constant change with the proposal of new standards and the introduction of new tools and technologies, this book equips readers with a solid foundation in the fundamentals that remain relatively stable. It empowers readers to better understand, assess, and leverage new developments in the evolving BPM landscape. 'Modern Business Process Automation: YAWL and its Support Environment' is a valuable resource for professionals, researchers, and students interested in business process automation. 3.Handbook on Business Process Management 1: Introduction, Methods, and Information Systems (International Handbooks on Information Systems) Editors: Jan vom Brocke, Michael Rosemann The 'Handbook on Business Process Management 1: Introduction, Methods, and Information Systems' is an invaluable reference guide that explores all aspects of business process management (BPM). With its two volumes and contributions from leading experts in the field, this handbook presents the contemporary body of knowledge on BPM. It starts by offering readers a comprehensive introduction to BPM, ensuring a solid understanding of its fundamental concepts. The book then delves into BPM methods and process-aware information systems, providing valuable guidance on integrating BPM into corporate methodologies and information systems. To enrich the reader's understanding, selected case studies are included, showcasing real-world applications of BPM, ensuring a comprehensive summary of BPM expertise, and covering critical success factors in the field. With its extensive coverage and expert insights, the 'Handbook on Business Process Management 1' serves as an indispensable resource and presents a holistic view of BPM methodologies, information systems, and their practical application across various industries. 4.Process Mining: Discovery, Conformance and Enhancement of Business Processes Author: Wil M. P. van der Aalst 'Process Mining: Discovery, Conformance and Enhancement of Business Processes' focuses on the emerging field of process mining and its applications in business process management. It provides readers with a thorough overview of process mining and guides readers through its practical use techniques, including process discovery, conformance checking, and process enhancement. The book explores various process discovery algorithms and their applications across different domains, offering readers a broad understanding of the topic. The next focus is on conformance checking, where the book demonstrates how discovered process models can be compared with predefined models or business rules. It then dives into process enhancement, showcasing how process mining insights can be leveraged to optimize and improve existing business processes. 'Process Mining: Discovery, Conformance and Enhancement of Business Processes' equips readers with the knowledge and skills to effectively apply process mining techniques, leading to better process understanding, compliance, and optimization. 5.Enabling Flexibility in Process-Aware Information Systems: Challenges, Methods, Technologies Authors: Manfred Reichert, Barbara Weber 'Enabling Flexibility in Process-Aware Information Systems: Challenges, Methods, Technologies' by Manfred Reichert and Barbara Weber explores the concept of flexibility in process-aware information systems (PAIS). This BPM book offers valuable insights into the challenges, methodologies, and technologies that empower organizations to achieve adaptable and flexible process management. The book primarily focuses on flexibility support for pre-specified processes, the prevailing paradigm in business process management (BPM). It delves into the methodologies and approaches that facilitate flexibility within this framework. Additionally, the authors emphasize the technologies and tools that enable flexibility in PAIS, including workflow management systems, rule engines, and service-oriented architectures. In addition, the book provides practical examples, case studies, and exercises to clarify concepts and demonstrate the application of flexible process management in real-world scenarios. This helps readers grasp the practical implications and benefits of embracing flexibility in PAIS. 6.Fundamentals of Business Process Management Authors: Marlon Dumas, Marcello La Rosa, Jan Mendling, Hajo A. Reijers 'Fundamentals of Business Process Management' is a comprehensive textbook that thoroughly explains the core concepts and principles of business process management (BPM). The book begins by introducing readers to the basics of business processes, emphasizing their characteristics and the significance of effective management. It covers the entire BPM lifecycle, starting from process identification and extending to process monitoring. Key topics addressed include process modeling, analysis, redesign, and automation. To ensure a holistic approach, concepts, methods, and tools from business management, computer science, and industrial engineering are integrated into a cohesive and interdisciplinary framework. The book enhances the learning experience by including numerous real-world examples, case studies, and exercises. These practical elements reinforce the concepts and enable hands-on learning, promoting a deeper understanding of BPM principles in action. It balances theoretical foundations and practical applications, making it suitable for academic study and professional reference. 7.Conformance Checking: Relating Processes and Models Authors: Boudewijn van Dongen, Josep Carmona, Andreas Solti and Matthias Weidlich 'Conformance Checking: Relating Processes and Models' is a book that focuses on the crucial field of conformance checking in business process management. It offers valuable insights into the techniques and methodologies used to compare real-world process executions with their corresponding process models. The book starts by introducing the concept of conformance checking and highlighting its significance in assessing the compliance and alignment of actual process executions with intended models. The book explores different perspectives of conformance, including control flow, data, and resource perspectives, providing a comprehensive understanding of the topic. The authors discuss various approaches for evaluating conformance, enabling organizations to assess the adherence of executed processes to the expected behavior as defined by process models. Real-world examples, case studies, and illustrations are provided throughout the book to understand the application of conformance-checking techniques in different industries and domains. Additionally, the authors discuss the limitations and challenges associated with conformance checking, providing readers with a comprehensive overview of the field. 8.Business Process Change: A Business Process Management Guide for Managers and Process Professionals Author: Paul Harmon 'Business Process Change: A Business Process Management Guide for Managers and Process Professionals' offers practical insights and guidance on managing and implementing business process change. This book on business process management serves as a valuable resource for managers and process professionals seeking to improve organizational performance through effective business process management (BPM). Harmon provides a step-by-step approach to understanding, analyzing, and redesigning business processes to drive operational excellence and strategic agility. The book covers a wide range of topics related to business process change, including process identification, analysis, redesign, implementation, and monitoring. The author introduces various methodologies and tools used in BPM, such as process modeling, Six Sigma, Lean, and workflow automation. Harmon's practical approach ensures that the book is accessible to both business professionals and process specialists. Furthermore, the book addresses the human side of process change by discussing change management strategies, stakeholder engagement, and fostering a process-centric culture. 9.High Performance Through Business Process Management: Strategy Execution in a Digital World Author: Mathias Kirchmer 'High Performance Through Business Process Management: Strategy Execution in a Digital World' by Mathias Kirchmer explores the effective utilization of business process management (BPM) to achieve high-performance results. With a focus on aligning BPM with digital transformation initiatives, Kirchmer offers valuable insights into driving strategy execution in today's rapidly evolving business landscape. The book underscores the critical role of BPM in enabling organizations to navigate the challenges posed by the digital age. Readers are provided with practical guidance on developing a BPM strategy that aligns with the overall business strategy. Furthermore, the book delves into BPM's cultural and organizational aspects, recognizing the significance of change management, leadership, and employee engagement. By addressing these crucial factors, organizations can foster a supportive environment for BPM implementation and drive successful strategy execution. Real-world case studies and examples are drawn throughout the book, illustrating how organizations have leveraged BPM to achieve high performance. These practical insights showcase the tangible benefits of implementing BPM in various industries and highlight best practices for success. 10.BPM CBOK Version 4.0: Guide to the Business Process Management Common Body Of Knowledge Authors: Tony Benedict, Mathias Kirchmer, Marc Scarsig, Pater Frantz, Raju Saxena, Dan Morris, Jack Hilty The 'BPM CBOK Version 4.0: Guide to the Business Process Management Common Body Of Knowledge' provides a holistic overview of the common body of knowledge in the field of business process management (BPM). The book aims to establish a shared understanding and framework for BPM by consolidating the collective knowledge and expertise of the authors. The book covers various aspects of BPM and provides insights into the essential concepts, methodologies, techniques, and best practices. Starting with the foundational principles of BPM, including process modeling, analysis, design, and optimization, the authors lay a solid groundwork for readers to grasp the core elements of effective process management. The book also highlights the critical role of technology in BPM and delves into emerging trends in BPM, including the influence of digital transformation, customer experience management, and the integration of artificial intelligence (AI) and robotic process automation (RPA) in process management practices. By addressing these trends, the authors ensure that readers are equipped with insights into the evolving landscape of BPM. Conclusion These featured business process management books in the article serve as invaluable resources for individuals seeking to enhance their knowledge of BPM and leverage its power to drive organizational success. By studying these BPM books, professionals can gain a competitive edge, contribute to process improvement initiatives, and make informed decisions that propel their organizations forward. The practical examples, case studies, and real-world applications shared in these books equip readers with the tools and insights to optimize processes, improve productivity, and achieve operational excellence. As BPM continues to shape the business landscape, these books will remain indispensable references, providing guidance and inspiration for future advancements in the field.

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TECHNOLOGY, SMALL BUSINESS ADVICE

Building Successful E-commerce Businesses for SMBs

Article | July 16, 2022

Small businesses can greatly boost sales and revenue by adopting an analytical approach and successfully implementing relevant e-commerce strategies to establish a strong presence in the digital realm. Contents 1 Importance of E-commerce for SMBs 2 E-commerce Business Development 2.1 Grow a Core Niche 2.2 Choose the Right Platform 2.3 Optimize Product Listings and Pricing 2.4 Target Mobile Audiences 2.5 Integrated Systems 2.6 Develop Effective Marketing Strategy 2.7 Provide Excellent Customer Service 3 Final Thoughts 1. Importance of E-commerce for SMBs The e-commerce market is expected to reach a market valuation of $58.74 trillion by 2028 at a compound annual growth rate (CAGR) of over 26.55%. (Source: SkyQuest). The transformative potential of e-commerce business models has allowed Small and Medium-sized Businesses (SMBs) to expand their sales in both standardized and niche products by leveraging improved website design to connect with consumers remotely, establish brand identity, and tailor products to specific demands. As the e-commerce industry continues to flourish globally, SMBs have unprecedented opportunities to enter the online marketspace. However, it is imperative that aspiring enterprises recognize that a thriving e-commerce small business entails more than just a digital storefront and requires a thoughtful and strategic approach. As noted by the World Development Report 2020 Trading for Development, MSME participation in e-commerce and other digital platforms - such as service delivery in food services, accommodation, and other sectors – can make it easier to sell goods and services, lower costs of entry to markets and costs of doing business, and boost MSME productivity and profits. (Source: World Bank) 2. E-commerce Business Development E-commerce is now essential to modern business operations, particularly for SMBs, who can significantly increase their customer base and revenue with the right tools and strategies. By implementing the discussed steps and insights, SMBs can unlock the full potential of e-commerce and establish themselves as successful players in the digital realm. Thus, SMBS must recognize the vast benefits of e-commerce and equip themselves with the knowledge and resources required to succeed in this competitive landscape. 2.1 Grow a Core Niche A comprehensive understanding of the target customers is fundamental to starting a lucrative small e-commerce business. This necessitates meticulous market research and customer base analysis to discern gaps and potential acquisition opportunities. It is also indispensable to establish a genuine and committed core audience that values exclusive or personalized products. Given the intense competition, it is vital to pinpoint a distinctive product offering and a robust core audience that is enthusiastic about procuring and steadfast in their loyalty. As per a report, there were 2.14 billion online shoppers in 2021, which went up from 1.52 billion in 2016, a 28% increase in just over five years. (Source: SkyQuest) 2.2 Choosethe Right Platform To build a successful online business, choosing the right e-commerce platform and tools is critical. Starting e-commerce businesses must carefully evaluate each option, comparing features, pricing, and usability to make an informed decision that suits their needs and budget. In addition, it's recommended to refrain from reinventing the wheel by creating products that already exist as services, especially if there is a lack of technical expertise. For instance, when targeting consumers, it's better to use available platforms rather than build an e-commerce website from scratch unless there are compelling reasons to do so. 2.3 Optimize Product Listings and Pricing The optimization of product listings and pricing is undeniably critical to the success of small e-commerce businesses. A robust approach that includes clear and informative product descriptions, high-quality images, and videos is essential to attract potential customers. To ensure the seamless discovery of products on the website, it is crucial to utilize clear titles, relevant keywords, and detailed categories & filters. Pricing, on the other hand, requires a meticulous balance between profitability and competitiveness. Therefore, conducting thorough research on competitors' prices is imperative while also considering production, shipping, and overhead costs. Furthermore, dynamic pricing strategies, including seasonal discounts, flash sales, and personalized pricing, can stimulate sales and foster customer loyalty. 2.4 Target Mobile Audiences In order to thrive in the current landscape, small e-commerce businesses must prioritize mobile accessibility, personalization, and engagement. Although several tools are available to assist in achieving these goals, mastering them is crucial to success.Moreover, businesses should ensure their mobile shopping experience is intuitive and user-friendly. This involves having a mobile-responsive e-commerce website, streamlined navigation, and a seamless checkout process. By implementing these measures, businesses can reduce cart abandonment rates and increase revenue. 30% of mobile shoppers abandon a transaction if the shopping experience is not optimized for mobile. (Source: MoPowered) 2.5 Integrated Systems Integrated systems play a crucial role in the success of SMB e-commerce ventures, enabling inventory management, order fulfillment, and customer relationship management through a unified platform. However, conventional tools such as CMS, ERP systems, and e-commerce platforms must be improved for managing product data as businesses grow. Hence, investing in a product information management solution is imperative to ensure seamless product information management across various internal and external channels such as online stores, product catalogs, and ERP systems. 2.6 Develop Effective Marketing Strategy Crafting a comprehensive marketing strategy is paramount to effectively promoting an e-commerce business and reaching its target audience. A robust marketing strategy can be achieved by adopting a multi-faceted approach that entails developing a content marketing plan, launching email marketing campaigns, and leveraging social media marketing to expand the reach and drive traffic to the website. Only 12% of businesses feel that they are using social media effectively. (Source: Harvard Business Review) 2.7 Provide Excellent Customer Service SMB e-commerce businesses' success heavily depends on their ability to provide excellent customer service. To achieve this, organizations must offer multiple communication channels, prioritize customer needs and concerns, and personalize the customer experience. By doing so, they can establish customer loyalty and generate positive word-of-mouth. In addition, regularly evaluating and improving customer service processes is essential to meet customer expectations and needs. 89% of shoppers have stopped buying from online stores after they experienced poor customer service. (Source: RightNow) 3. Final Thoughts The emergence of e-commerce has presented a unique opportunity for SMBs to grow their sales and engage with customers remotely. However, achieving success in the online marketplace requires a strategic approach that enables businesses to compete effectively. To that end, SMBs must formulate and execute a comprehensive plan that encompasses essential aspects of e-commerce, such as creating a user-friendly website, developing a targeted marketing strategy, and streamlining the order fulfillment process. By following these steps and leveraging industry insights, SMBs can leverage the full potential of e-commerce and establish themselves as key players in the digital realm. As e-commerce grows globally, SMBs have an unprecedented opportunity to enter the online marketplace and boost their productivity and profits.

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Small Business Advice

Leverage the Benefits for SMBs with Top BPM Events to Attend

Article | September 23, 2022

Connect with industry leaders, learn about latest trends, and gain valuable insights. Stay ahead of the competition, enhance efficiency, and maximize the organization's potential with leading BPM events Organizations across industries constantly seek ways to streamline their operations, optimize efficiency, and deliver exceptional results in the current fast-paced and ever-changing business landscape. This pursuit has led to the rapid growth and increasing significance of Business Process Management (BPM). As more organizations recognize the transformative potential of effective BPM, they are actively engaging in a range of BPM conferences and events dedicated to this field. This article explores some of the top events in the field of BPM that professionals can attend to enhance their understanding of this field and accelerate their business process transformation journeys. These business process management events provide a platform for attendees to gain insights into topics such as process analysis, automation, change management, and integrating BPM into their overall business strategy. By participating in these events, professionals can uncover new possibilities, ignite their transformation journey, and gain a competitive edge in the market. 1.BPM 2023 conference (21st International Conference on Business Process Management) September 11 - 15, 2023 | Utrecht (The Netherlands) The 21st edition of BPM 2023, presented by Utrecht University and University of Applied Sciences Utrecht, stands as a premier conference in the field of Business Process Management. Over the last decade, this esteemed event has solidified its status by curating cutting-edge research and facilitating captivating talks, insightful tutorials, and thought-provoking discussions among leading thought leaders and innovators. This conference will act as a vibrant platform, fostering collaboration among experts from diverse fields such as Computer Science, Information Systems Engineering, and Management, creating a dynamic melting pot of knowledge and expertise. 2. Business Process Transformation Forum September 11 - 13, 2023 | Scottsdale (AZ) Organizations must be agile, innovative, and customer-centric to succeed in today's rapidly evolving business landscape. Continuous adaptation and improvement of business processes are essential to drive growth and thrive in this environment. The Business Process Transformation Forum is the ideal platform for organizations seeking to accelerate their business process transformation journey and connect with peers, thought leaders, and market experts from across the Americas. At this forum, attendees can delve into a wide range of topics critical to driving business process transformation. These will include transforming business processes, leveraging process mining and analysis techniques, and exploring the steps and best practices necessary for continuous process improvement. By embracing these insights, organizations can outperform their competitors in the market and maintain a competitive edge. 3. All Access BPM 2023 September 19 - 20, 2023 | Online The importance of Business Process Management (BPM) cannot be overstated in today's fast-paced business landscape. However, despite the widespread adoption of BPM techniques, only a small fraction of organizations effectively leverage BPM to enhance their business performance. In light of this, the All Access BPM 2023 conference aims to address this gap by offering a comprehensive program focused on key areas such as business architecture, autonomous enterprise, process mining, process intelligence, change management, and workflow automation. By attending this event, participants will gain invaluable insights and innovative strategies directly from industry leaders. One of the primary objectives of All Access BPM 2023 is to guide attendees on integrating BPM into their overall business strategy. This conference will serve as a platform for professionals to stay updated with the latest insights, learn best practices, and discover innovative approaches to maximize the benefits of BPM within their respective organizations. 4.ICBPMPA 2023: 17. International Conference on Business Process Management and Processes Analysis October 09 - 10, 2023 | New York (United States) The International Research Conference is an esteemed federated organization that strives to unite diverse scholarly events for presentation within its comprehensive conference program. With its commitment to delivering high-quality content, the conference provides exceptional value for students, academics, and industry researchers alike. One notable event within the International Research Conference is the International Conference on Business Process Management and Processes Analysis. This conference aims to gather leading academic scientists, researchers, and scholars to foster the exchange and sharing of experiences and research findings related to all aspects of Business Process Management and processes Analysis. Furthermore, this conference will serve as a premier interdisciplinary platform for researchers, practitioners, and educators to showcase and discuss the latest innovations, emerging trends, and concerns in the fields of Business Process Management and Processes Analysis. 5. Enterprise Architecture & Business Process Management Conference Europe October 09 – 12, 2023 | London (UK) The Enterprise Architecture & Business Process Management Conference presents a comprehensive program of four conference tracks, encompassing over 45 sessions and insightful case studies from esteemed organizations. Prominent entities like APG, Bank of England, British Army Recruiting Group in partnership with Capita, Cambridge University Press and Assessment, Department of National Defence, Canada, IBM, IKEA Group, KPMG, and many more contribute their expertise, offering attendees a wealth of knowledge and valuable insights. This BPM event will offer attendees the opportunity to broaden their knowledge through a diverse range of half-day workshops led by world-class instructors. By joining the conference, attendees can learn how to effectively address the challenges organizations face today and in the future, equipping them with the necessary tools to thrive in a dynamic business environment. 6.ICBPMS 2024: 18. International Conference on Business Process Management Systems January 28 - 29, 2024 | New York (United States) The International Research Conference is dedicated to bringing together a diverse array of scholarly events within its comprehensive conference program. These events are scheduled over a span of time, which may vary based on the number and duration of presentations. One of the noteworthy events within the International Research Conference is the International Conference on Business Process Management and Processes Analysis. This conference aims to foster collaboration among leading academic scientists, researchers, and research scholars, providing them with a platform to exchange and share their experiences and research findings encompassing all aspects of Business Process Management and Processes Analysis. The conference will allow attendees to engage in fruitful discussions, gain valuable insights, and establish meaningful connections with experts in their respective fields. 7.BPM 2024 (22nd Business Process Management Conference 2024) September 1 - 6, 2024 | Krakow (Poland) The BPM 2024 is the leading conference for researchers and practitioners in Business Process Management. Over the years, it has earned the reputation of being the go-to gathering for international BPM enthusiasts, attracting a substantial number of attendees annually. Structured across three tracks, namely foundation, engineering, and management, this conference encompasses a comprehensive program. Additionally, it will feature various co-located events, including the doctoral consortium, workshops, forums, demos, and tutorials. As the foremost forum in Business Process Management, this conference will offer a prestigious platform for researchers and practitioners to convene. It will serves as a melting pot, bringing together experts from a range of disciplines, including computer science, information systems engineering, and management. Conclusion The world of Business Process Management (BPM) offers a plethora of opportunities for organizations. As highlighted by the diverse range of BPM events and conferences discussed in this article, professionals in the field have numerous platforms to connect, learn, and share their expertise. These gatherings serve as melting pots for thought leaders, researchers, practitioners, and industry experts. Attendees have the chance to explore cutting-edge research, exchange experiences, and gain valuable insights into the latest trends, challenges, and best practices in BPM. By participating in these BPM events, professionals can broaden their knowledge, strengthen their skill set, and build a strong network of peers. These connections and learnings can contribute to the continuous improvement of business processes within their organizations, leading to increased efficiency, cost reduction, and enhanced overall performance.

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TECHNOLOGY, BUSINESS STRATEGY

Top Tools SMBs Can Leverage to Maximize Their E-commerce Potential

Article | July 11, 2023

Leverage the top e-commerce tools that small and medium-sized businesses (SMBs) can utilize to boost profitability. Maximize your potential with these powerful e-commerce solutions. In today's dynamic business environment, e-commerce presents significant opportunities for small and medium-sized businesses (SMBs) to expand their reach and drive profitability. With global e-commerce sales projected to reach $8.1 trillion by 2026 (Statista), SMBs have a tremendous growth potential. However, resource limitations compared to larger businesses can pose challenges in competing effectively. To overcome these challenges and maximize their potential, SMBs need to leverage cutting-edge e-commerce tools. These tools can enhance their operations and drive accelerated growth. This article will explore the top e-commerce tools that SMBs can strategically utilize to boost profitability and propel their business forward. By harnessing their power, SMBs can optimize their online presence, streamline operations, and achieve sustainable success in the ever-evolving e-commerce industry. 1.WooCommerce WooCommerce is a powerful e-commerce solution built on WordPress, a popular content management system. It enables small and medium businesses to create and manage their online stores effectively. As an open-source platform, it offers extensive customization options and flexibility, allowing businesses to tailor their online stores to their specific requirements and branding. It is important to note that the platform is not a standalone website builder but a plugin that integrates seamlessly with WordPress. The platform also provides a wide range of extensions and add-ons to enhance store functionality and meet specific business needs. With WooCommerce, businesses can manage products, set up payment gateways, handle shipping options, and customize the design and layout of their stores. 2.Semrush Semrush is a leading online visibility management SaaS platform that helps businesses improve their search engine ranking, website traffic, and online visibility. It offers a wide range of features, including keyword research, competitor analysis, and website auditing. Semrush simplifies the process of running online marketing campaigns with its user-friendly interface and intuitive tools. It enables users to easily build, manage, and measure campaigns across various channels, freeing up time for marketing professionals to focus on creativity and content creation while Semrush handles the data and analytics. The platform also includes link building and auditing tools that can improve website visibility and generate organic traffic, helping businesses identify opportunities for improvement and implement effective SEO strategies. 3.Ahrefs Ahrefs is an all-in-one SEO toolset that provides businesses with a comprehensive set of features to optimize their websites and increase search traffic. Its keyword research capabilities allow users to discover relevant keywords, assess their search volume and difficulty, and identify new opportunities. The backlink analysis features provide insights into a website's backlink profile, helping businesses understand the quality and quantity of their backlinks. Ahrefs also offers tools for rank tracking, site audits, content analysis, and competitor analysis, enabling businesses to monitor their search engine rankings, identify technical issues, analyze content performance, and gain insights into competitors' strategies. 4.NAKIVO NAKIVO Backup & Replication is a powerful data protection solution designed for SMBs and enterprises. It offers seamless backup and replication for virtual, physical, and cloud environments, supporting platforms like VMware, Hyper-V, Nutanix AHV, and AWS. With advanced features such as incremental backups, global deduplication, and network acceleration, NAKIVO optimizes storage space and reduces backup windows. Its instant granular recovery ensures quick retrieval of files, application objects, and VMs, minimizing downtime. The solution also provides flexible recovery options and seamless integration with cloud storage for offsite protection. NAKIVO Backup & Replication is a user-friendly and comprehensive solution that enables organizations to securely protect their data and ensure business continuity. 5.Omnisend Omnisend is an all-in-one platform that combines email marketing and SMS capabilities, to help businesses effectively engage and communicate with their customers. It enables businesses to create personalized and targeted campaigns, generate client engagement and reach their audience at the right time and through their preferred channel. The platform offers a wide range of features, including customizable templates, automation workflows, segmentation, and A/B testing, allowing businesses to create compelling and engaging marketing messages. In addition, it provides robust analytics and reporting tools to track campaign performance and measure the impact of marketing efforts. With its user-friendly interface and productive tools, Omnisend empowers businesses to increase conversions and revenue. 6.Veeqo Veeqo is a free shipping and inventory management platform designed to streamline e-commerce operations for businesses of all sizes. Its comprehensive features simplify the process of managing stock levels, automating order fulfillment, and integrating with various sales channels. Veeqo provides real-time visibility into inventory, allowing businesses to efficiently track and manage their products across multiple platforms. The platform also offers reporting and analytics tools to help businesses gain insights into their performance and make data-driven decisions. With its user-friendly interface and powerful functionality, Veeqo empowers e-commerce businesses to optimize their operations, enhance customer experiences, and drive profitability. Final Thoughts The world of e-commerce offers a plethora of powerful tools that small and medium-sized businesses (SMBs) can leverage to significantly increase their profitability. By adopting the right tools and technologies, SMBs can streamline their operations, enhance customer experiences, and ultimately drive revenue growth. The tools discussed in this article, such as Veeqo, Omnisend, and NAKIVO Backup & Replication, offer robust features and functionalities tailored to the unique needs of SMBs. Whether it's efficient inventory management, effective email marketing, or reliable data backup and recovery, these tools provide the necessary capabilities to optimize e-commerce operations and achieve sustainable profitability. It is essential for SMBs to carefully evaluate their specific requirements, explore the available options, and invest in the tools that align with their business goals. By harnessing the power of these top e-commerce tools, SMBs can gain a competitive edge, attract more customers, and ultimately thrive in the digital marketplace.

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KBC Autolease

KBC Autolease is your first port of call for corporate mobility. Whether you're a small business or self-employed, an MNO or an NPO, a liberal professional or medical practitioner, we have a comprehensive range of mobility solutions to suit you. From cars and light commercial vehicles to leased bicycles and public transport schemes. Your business's future is mobile in many ways and has to stay flexible. KBC Autolease's socially responsible services are moulded in full-servicecontracts tailored to your needs and priced favourably.

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Small Business Advice

B20 and C2FO Collaborate on Solutions for Micro, Small and Medium-Sized Businesses

PR News Wire | September 01, 2023

C2FO, the world's on-demand working capital platform, is proud to announce its collaboration with the Business 20 (B20) and inclusion in a major policy paper published at the 2023 B20 meeting in New Delhi, India. The B20 is the official dialogue forum between the global business community and the G20, the key forum for intergovernmental leaders around the globe. The paper addresses the challenges micro, small and medium-sized enterprises (MSMEs) face in accessing working capital and provides global leaders with actionable recommendations for achieving sustainability targets with inclusive long-term employment and economic growth. This initiative was led by the vice-chair of the Business at OECD (BIAC) Finance Committee, Gianluca Riccio, CFA, with guidance from other leaders across the private and public sectors globally. This is the second consecutive year that a major policy paper from the B20 highlights C2FO's platform as a critical solution for the biggest challenges faced by MSMEs and the global economy. "The importance of MSMEs to the global economy cannot be overstated, and it's incredibly important to see both the challenges and solutions being addressed in this global forum," said Alexander "Sandy" Kemper, C2FO's founder and CEO. "We work hand in hand with MSMEs, and increasingly with governments, around the world every day to address the need for working capital to drive economic growth and prosperity, and we've seen the power of solutions, like ours, that work. As the paper's recommendations are incorporated, the global economy will benefit." The paper highlights several global studies that show the pivotal role working capital plays in fostering economic growth and job creation. A recent study from the Bank of Italy suggests that increasing working capital could lead to a boost of 0.5% to 0.7% in economic growth. Similarly, a 2022 McKinsey Global Institute study commissioned by C2FO found that Mexico could experience a 1.1% growth in its gross domestic product (GDP) by implementing a working capital platform on a national scale. According to an International Finance Corporation study, $1 million in funding to small and medium enterprises (SMEs) is connected to the creation of 16.3 permanent jobs on average. C2FO's impact on MSMEs goes far beyond research, however. The tangible impact of working capital programs is evident through the $300 billion in funding C2FO has provided to businesses worldwide since its founding, a milestone it achieved in July 2023. In the past three years, more than $25 billion of that low-cost working capital went to nearly 30,000 businesses in 41 countries categorized by the United Nations as "economies in transition." "We are dedicated to solving the challenges MSMEs face in every country," said C2FO's head of India, Basant Kaur. "As a key demonstration of our National Platforms for Working Capital initiative, last year C2FO received approval from the Reserve Bank of India to become an official trade receivables discounting system (TReDS). Our customers and the nearly 200,000 suppliers on our platform in India know that when they partner with C2FO, they are working with a recognized global leader dedicated to creating opportunity for businesses." In addition to C2FO's work with the B20, the company is an active member of the SME Finance Forum. As a member of this global network, C2FO engages in dialogue about policy changes to promote SME financing worldwide. Kemper will speak on Sept. 12 during the organization's premier conference in Mumbai, India, focusing on the role of digital platforms in SME financing. C2FO remains committed to ensuring every business has access to the capital it needs to thrive. To learn more, visit c2fo.com. About C2FO C2FO is the world's on-demand working capital platform, providing fast, flexible and equitable access to low-cost capital to nearly 2 million businesses worldwide. Using patented Name Your Rate® technology and a suite of working capital solutions, companies can get paid sooner by the world's largest enterprises — unlocking billions in risk-free capital. With a mission of ensuring that every business has the capital needed to thrive, C2FO has delivered more than $300 billion in funding around the world. Founded in 2008 and headquartered in Kansas City, USA, with offices around the globe, C2FO is working to build a better, more inclusive financial system every day.

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Small Business Advice

Five Star Bank Expands Small Business Lending Solutions Through Partnership with Numerated

globenewswire | August 11, 2023

Five Star Bank (“Five Star” or the “Bank”), the wholly-owned community bank subsidiary of Financial Institutions, Inc. (the “Company”), announced an expansion to its suite of small business products and services. Through its partnership with Numerated, Five Star is now offering digital loan origination for small businesses. “We understand that business owners need ready access to capital to run their businesses, from managing cash flow to investing in inventory and equipment to support their growth,” said Jeanne Stegmeier, Vice President and Small Business Leader with Five Star Bank. “Through our expanded partnership with Numerated, new and existing small business customers now have the option to apply for a loan or line of credit online, enhancing our ability to provide them with convenient, best-in-class products and services to help their businesses thrive.” Five Star originally partnered with Numerated to support its active participation in the Paycheck Protection Program (“PPP”) in 2020 and 2021. Through both rounds of the PPP, the Bank provided some 2,900 small businesses with more than $370 million in loans. By leveraging the business banking fintech’s online loan origination capabilities, Five Star is expanding its suite of solutions dedicated to supporting small businesses. Payment management, remote deposit capabilities, and access to the Five Star Bank Marketplace of third-party financial apps are just some of the ways that Five Star is committed to helping business owners manage the day-to-day needs of their businesses. About Five Star Bank and Financial Institutions, Inc. Financial Institutions, Inc. (NASDAQ: FISI) is an innovative financial holding company with approximately $6.1 billion in assets offering banking, insurance and wealth management products and services through a network of subsidiaries. Its Five Star Bank subsidiary provides consumer and commercial banking and lending services to individuals, municipalities and businesses throughout Western and Central New York and its Mid-Atlantic commercial loan production office serves the Baltimore and Washington, D.C. region. SDN Insurance Agency, LLC provides a broad range of insurance services to personal and business clients, while Courier Capital, LLC offers customized investment management, financial planning and consulting services to individuals and families, businesses, institutions, non-profits and retirement plans. Learn more at five-starbank.com and FISI-investors.com.

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SMALL BUSINESS ADVICE

Intuit Unveils QuickBooks Money Redefining Small Business Finance

Intuit | September 18, 2023

Intuit has introduced QuickBooks Money, an all-in-one payments and banking solution tailored for small businesses. QuickBooks Money is a refined version of the "Money by QuickBooks" service launched in 2021. A report by PYMNTS Intelligence reveals that 65% of medium-sized businesses spend 14 hours per week on administrative tasks, emphasizing the need for automation and digital tools. Intuit, a leading global technology platform, has recently introduced QuickBooks Money, an all-in-one payment and banking solution that comes with no monthly fees or minimum balance requirements. This innovative offering empowers small businesses by providing them with complete control over their finances from anywhere. While QuickBooks Money may seem like a new addition, it's actually a refined version of the previously launched "Money by QuickBooks" service from 2021. The revamped solution comes with enhanced features, including a web experience and additional banking and invoicing capabilities. Intuit's future plans for QuickBooks Money include granting subscription-free access to other QuickBooks small business solutions such as bill payment, in-person payments, and lending. With QuickBooks Money, small and medium-sized businesses (SMBs) can offer their customers a variety of payment options, including Google Pay, Apple Pay, or Venmo, in addition to traditional methods. Transactions can be settled on the same day, ensuring fast access to cash while also allowing businesses to track their income and expenses. This updated solution consolidates two other Intuit-owned financial services, QuickBooks Checking and QuickBooks Payments, into one seamless offering. David Talach, Senior Vice President of the QuickBooks Money Platform at Intuit, commented, QuickBooks Money represents an incredible opportunity to expand the reach of our fintech platform and give more small businesses access to powerful cash flow management tools. [Source: PYMNTS] A recent report titled "Tapping the Payments Opportunity in SMB Retail," by PYMNTS Intelligence, underscores the significance of digital payment adoption and the use of modern solutions for SMBs survival and meeting evolving customer expectations. The report highlights that a substantial 65% of medium-sized businesses spend 14 hours per week on administrative tasks related to payment collection. Automation and digital solutions are poised to make an immediate impact in streamlining these processes. Intuit has long been recognized for its suite of products, including Quickbooks, TurboTax, Credit Karma, and Mailchimp. On September 6, 2023, the company also introduced Intuit Assist, a generative artificial intelligence (AI) tool designed to assist its small business customers.

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Small Business Advice

B20 and C2FO Collaborate on Solutions for Micro, Small and Medium-Sized Businesses

PR News Wire | September 01, 2023

C2FO, the world's on-demand working capital platform, is proud to announce its collaboration with the Business 20 (B20) and inclusion in a major policy paper published at the 2023 B20 meeting in New Delhi, India. The B20 is the official dialogue forum between the global business community and the G20, the key forum for intergovernmental leaders around the globe. The paper addresses the challenges micro, small and medium-sized enterprises (MSMEs) face in accessing working capital and provides global leaders with actionable recommendations for achieving sustainability targets with inclusive long-term employment and economic growth. This initiative was led by the vice-chair of the Business at OECD (BIAC) Finance Committee, Gianluca Riccio, CFA, with guidance from other leaders across the private and public sectors globally. This is the second consecutive year that a major policy paper from the B20 highlights C2FO's platform as a critical solution for the biggest challenges faced by MSMEs and the global economy. "The importance of MSMEs to the global economy cannot be overstated, and it's incredibly important to see both the challenges and solutions being addressed in this global forum," said Alexander "Sandy" Kemper, C2FO's founder and CEO. "We work hand in hand with MSMEs, and increasingly with governments, around the world every day to address the need for working capital to drive economic growth and prosperity, and we've seen the power of solutions, like ours, that work. As the paper's recommendations are incorporated, the global economy will benefit." The paper highlights several global studies that show the pivotal role working capital plays in fostering economic growth and job creation. A recent study from the Bank of Italy suggests that increasing working capital could lead to a boost of 0.5% to 0.7% in economic growth. Similarly, a 2022 McKinsey Global Institute study commissioned by C2FO found that Mexico could experience a 1.1% growth in its gross domestic product (GDP) by implementing a working capital platform on a national scale. According to an International Finance Corporation study, $1 million in funding to small and medium enterprises (SMEs) is connected to the creation of 16.3 permanent jobs on average. C2FO's impact on MSMEs goes far beyond research, however. The tangible impact of working capital programs is evident through the $300 billion in funding C2FO has provided to businesses worldwide since its founding, a milestone it achieved in July 2023. In the past three years, more than $25 billion of that low-cost working capital went to nearly 30,000 businesses in 41 countries categorized by the United Nations as "economies in transition." "We are dedicated to solving the challenges MSMEs face in every country," said C2FO's head of India, Basant Kaur. "As a key demonstration of our National Platforms for Working Capital initiative, last year C2FO received approval from the Reserve Bank of India to become an official trade receivables discounting system (TReDS). Our customers and the nearly 200,000 suppliers on our platform in India know that when they partner with C2FO, they are working with a recognized global leader dedicated to creating opportunity for businesses." In addition to C2FO's work with the B20, the company is an active member of the SME Finance Forum. As a member of this global network, C2FO engages in dialogue about policy changes to promote SME financing worldwide. Kemper will speak on Sept. 12 during the organization's premier conference in Mumbai, India, focusing on the role of digital platforms in SME financing. C2FO remains committed to ensuring every business has access to the capital it needs to thrive. To learn more, visit c2fo.com. About C2FO C2FO is the world's on-demand working capital platform, providing fast, flexible and equitable access to low-cost capital to nearly 2 million businesses worldwide. Using patented Name Your Rate® technology and a suite of working capital solutions, companies can get paid sooner by the world's largest enterprises — unlocking billions in risk-free capital. With a mission of ensuring that every business has the capital needed to thrive, C2FO has delivered more than $300 billion in funding around the world. Founded in 2008 and headquartered in Kansas City, USA, with offices around the globe, C2FO is working to build a better, more inclusive financial system every day.

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Small Business Advice

Five Star Bank Expands Small Business Lending Solutions Through Partnership with Numerated

globenewswire | August 11, 2023

Five Star Bank (“Five Star” or the “Bank”), the wholly-owned community bank subsidiary of Financial Institutions, Inc. (the “Company”), announced an expansion to its suite of small business products and services. Through its partnership with Numerated, Five Star is now offering digital loan origination for small businesses. “We understand that business owners need ready access to capital to run their businesses, from managing cash flow to investing in inventory and equipment to support their growth,” said Jeanne Stegmeier, Vice President and Small Business Leader with Five Star Bank. “Through our expanded partnership with Numerated, new and existing small business customers now have the option to apply for a loan or line of credit online, enhancing our ability to provide them with convenient, best-in-class products and services to help their businesses thrive.” Five Star originally partnered with Numerated to support its active participation in the Paycheck Protection Program (“PPP”) in 2020 and 2021. Through both rounds of the PPP, the Bank provided some 2,900 small businesses with more than $370 million in loans. By leveraging the business banking fintech’s online loan origination capabilities, Five Star is expanding its suite of solutions dedicated to supporting small businesses. Payment management, remote deposit capabilities, and access to the Five Star Bank Marketplace of third-party financial apps are just some of the ways that Five Star is committed to helping business owners manage the day-to-day needs of their businesses. About Five Star Bank and Financial Institutions, Inc. Financial Institutions, Inc. (NASDAQ: FISI) is an innovative financial holding company with approximately $6.1 billion in assets offering banking, insurance and wealth management products and services through a network of subsidiaries. Its Five Star Bank subsidiary provides consumer and commercial banking and lending services to individuals, municipalities and businesses throughout Western and Central New York and its Mid-Atlantic commercial loan production office serves the Baltimore and Washington, D.C. region. SDN Insurance Agency, LLC provides a broad range of insurance services to personal and business clients, while Courier Capital, LLC offers customized investment management, financial planning and consulting services to individuals and families, businesses, institutions, non-profits and retirement plans. Learn more at five-starbank.com and FISI-investors.com.

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SMALL BUSINESS ADVICE

Intuit Unveils QuickBooks Money Redefining Small Business Finance

Intuit | September 18, 2023

Intuit has introduced QuickBooks Money, an all-in-one payments and banking solution tailored for small businesses. QuickBooks Money is a refined version of the "Money by QuickBooks" service launched in 2021. A report by PYMNTS Intelligence reveals that 65% of medium-sized businesses spend 14 hours per week on administrative tasks, emphasizing the need for automation and digital tools. Intuit, a leading global technology platform, has recently introduced QuickBooks Money, an all-in-one payment and banking solution that comes with no monthly fees or minimum balance requirements. This innovative offering empowers small businesses by providing them with complete control over their finances from anywhere. While QuickBooks Money may seem like a new addition, it's actually a refined version of the previously launched "Money by QuickBooks" service from 2021. The revamped solution comes with enhanced features, including a web experience and additional banking and invoicing capabilities. Intuit's future plans for QuickBooks Money include granting subscription-free access to other QuickBooks small business solutions such as bill payment, in-person payments, and lending. With QuickBooks Money, small and medium-sized businesses (SMBs) can offer their customers a variety of payment options, including Google Pay, Apple Pay, or Venmo, in addition to traditional methods. Transactions can be settled on the same day, ensuring fast access to cash while also allowing businesses to track their income and expenses. This updated solution consolidates two other Intuit-owned financial services, QuickBooks Checking and QuickBooks Payments, into one seamless offering. David Talach, Senior Vice President of the QuickBooks Money Platform at Intuit, commented, QuickBooks Money represents an incredible opportunity to expand the reach of our fintech platform and give more small businesses access to powerful cash flow management tools. [Source: PYMNTS] A recent report titled "Tapping the Payments Opportunity in SMB Retail," by PYMNTS Intelligence, underscores the significance of digital payment adoption and the use of modern solutions for SMBs survival and meeting evolving customer expectations. The report highlights that a substantial 65% of medium-sized businesses spend 14 hours per week on administrative tasks related to payment collection. Automation and digital solutions are poised to make an immediate impact in streamlining these processes. Intuit has long been recognized for its suite of products, including Quickbooks, TurboTax, Credit Karma, and Mailchimp. On September 6, 2023, the company also introduced Intuit Assist, a generative artificial intelligence (AI) tool designed to assist its small business customers.

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