Coronavirus (COVID-19) — Key Resources for Small Business Owners

WAGEPOINT | April 7, 2020

article image
The main US COVID-19 website outlines the American Government’s response to the coronavirus. Currently, the primary source of business information is US Centers for Disease Control and Prevention (CDC), which has a guide to the outbreak. Key sections include:

Spotlight

Lattice Engines

Lattice’s robust suite of predictive marketing and sales solutions are built upon the broadest set of data, to provide a complete and precise view of the customer. Our revenue accelerating solution helps customers increase the efficiency of their sales and marketing teams by prioritizing accounts and leads, identifying net new contacts, and increasing customer lifetime value.

OTHER ARTICLES

How to Grow Your Business’s Instagram Followers

Article | June 26, 2021

decorative arrow How to Grow Your Business’s Instagram Followers Author: Dawn Weinberger | June 26, 2021 With more than one billion users worldwide, Instagram is undoubtedly a well-known social media application with a lot of reach. Launched on October 6, 2010 with the founder’s photo of a stray dog, the app is filled, of course, with memes, cute pet photos and other entertainment-oriented content, but it is also a valuable marketing tool that can play an important role in your small business’s marketing strategy. Statistics indicate that business owners are taking advantage of Instagram’s clout—71% of businesses use Instagram to at least some degree. Perhaps more importantly, 81% of Instagram users (meaning consumers with personal Instagram accounts) turn to the platform for information on products and services before making a purchase. This includes everything from doing research on products and services to getting the particulars on promotions and sales to finding links to websites and contact information. All add up to a potential goldmine for small business owners interested in updating their digital marketing campaigns with proven e-commerce strategies.

Read More

COVID-19 crisis communication for small businesses: advice from a PR pro

Article | March 20, 2020

There’s rarely any downtime in the world of public relations, but the COVID-19 pandemic is kicking crisis communications into overdrive for small businesses across the country. On Monday, March 16, Vancouver-headquartered Reformation made a big move: on Instagram, Facebook, Linkedin and its website, the PR firm began offering free consulting for Canadian businesses with 50 or fewer employees. “First and foremost, we’re a small business,” says founder and principal Amanda Haines Lazeski. “We know the inherent risk that this crisis comes with, especially for small businesses—it really has the potential for massive devastation

Read More

How Can Small Businesses Accept Electronic Payments?

Article | March 26, 2020

In times like these, small businesses must quickly and efficiently adapt the ways they sell their goods and services. In a broad effort to protect the public, we have seen so many industries affected by government, city and other civic agencies’ restrictions due to the COVID-19. Here are ways small businesses can adapt and accept payments electronically using the Sphere solutions you have available today when cash isn’t an option. These include:

Read More

How To Get Paid Faster: 8 Tips For Quick Customer Payments

Article | July 22, 2021

What is your best tip to have customers pay you faster? To help business owners get paid faster, we asked CEOs and business professionals their best insights. From making the switch to digital invoices to accepting multiple forms of payment, several ways may help you collect your customer payments faster for years to come and the continued success of your business.

Read More

Spotlight

Lattice Engines

Lattice’s robust suite of predictive marketing and sales solutions are built upon the broadest set of data, to provide a complete and precise view of the customer. Our revenue accelerating solution helps customers increase the efficiency of their sales and marketing teams by prioritizing accounts and leads, identifying net new contacts, and increasing customer lifetime value.

Events