"A visit to the Retail Center always sparks new ideas"

| March 26, 2019

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The recipe for the Retail Center’s success is based on several key ingredients: offer tailor made programmes, organise workshops, study various store layouts and recreate them in a realistic model of a supermarket environment. The Rijk Zwaan Retail Center has three different shelf layouts: a Dutch-style chilled shelving unit for convenience products, a pendant from the USA and German discounter-style shelving for ambient products. This mock-up of supermarket displays from around the world provides an environment where partners from the international fresh food chain – including upstream traders and growers as well as retailers – can experiment and innovate with presentation concepts.

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Spotlight

Product Manager HQ

We run the world’s largest online Slack community for product managers with 1600+ members from leading companies/startups all over the world. We also host the popular course: One Week PM, which teaches the fundamentals of product management, how to launch your own side project, and how to land a product job.

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