6 Small Business Benefits of Leaping Outside Your Comfort Zone

MIKE KAPPEL | March 14, 2019

article image
Starting a business takes guts. And, pursuing your passion requires you to take risks. To maximize your entrepreneurial experience, you need to be willing to step outside of your comfort zone.Going outside of your comfort zone makes all the difference when it comes to your business’s success. I should know—I had to step outside of my comfort zone often when starting each of my business ventures.From becoming comfortable with public speaking to writing a 20-page weekly newsletter, entrepreneurship forced me to do things I wouldn’t normally do. And you know what? I wouldn’t have wanted it any other way.

Spotlight

SEO.com

Although SEO.com specializes in helping clients reach the top of search engines through organic search engine optimization (SEO) and pay-per-click advertising (PPC), recent growth has enabled the company to offer an array of online marketing services that include Web design, online public relations, social media marketing and copywriting. Since its inception, SEO.com has climbed to the top of Google for its own keywords and has helped numerous clients do the same. Clients range from small, startup businesses to Fortune 100 companies. For more information about SEO.com, visit www.seo.com.

OTHER ARTICLES

Content Marketing For Small Businesses: 7 Essential Benefits

Article | March 2, 2020

If you’re new to digital marketing, let us be the first to welcome you to the stage of the short attention span theater—where every performance is just a click away from being panned or ignored entirely. It may sound harsh, but it’s true. Promoting your business online isn’t easy. Even if you’re in a niche market, you’re going to be facing some pretty stiff competition. Simple advertisements and promotional emails won’t cut it. If you want to stand out, you need an effective content marketing strategy. Content Marketing for Small Business Now some of you may be thinking, “Come on! I’ve created a website. I’ve signed up for social media. I have to create content, too?”

Read More

7 Facebook Marketing Trends Every Small Business Should Know in 2020

Article | March 2, 2020

Facebook marketing has both grown and morphed into different forms over the years, but it has remained powerful. Small businesses can take advantage of the same audience that big companies have through Facebook marketing. As of 2020, there are 1.69 billion users on Facebook, and around 1.3 billion users on Facebook Messenger. Being able to tap into that market can turn your small business from an obscure donkey to a powerful unicorn. If you’re looking to up your game this year, here are seven Facebook marketing trends entrepreneurs should be aware of. Customers prefer being able to interact with businesses that can respond immediately round the clock.

Read More

Checklist for a Healthy In-House Marketing Team

Article | March 2, 2020

As the pandemic hit nearly every industry hard in 2020 and early 2021, many businesses did whatever they could to reduce expenses. Considering the sting of government shut-downs, operational restrictions, and lagging sales numbers, it’s no wonder that companies cut their marketing budgets! In one study, 72 percent of marketers said their budgets were either reduced or cut entirely. With companies spending less on marketing, more responsibilities naturally have fallen on in-house teams. Now that the economy is starting to rebound and life (and work) are returning to some degree of “normal,” entrepreneurs may be wondering if they should continue to handle their marketing efforts.

Read More

The Impact of Technology on Small Businesses | 2020

Article | March 2, 2020

Impact of Technology on Small Businesses: It is absolutely undeniable technology has had a massive impact on our daily lives. It is one of the things that has truly transformed the way we work, think, and even spend our free time. Things aren’t slowing down, now, however – there are still thousands of entrepreneurs and businessmen working tirelessly to make new technological paradigms and tools available for the general public.

Read More

Spotlight

SEO.com

Although SEO.com specializes in helping clients reach the top of search engines through organic search engine optimization (SEO) and pay-per-click advertising (PPC), recent growth has enabled the company to offer an array of online marketing services that include Web design, online public relations, social media marketing and copywriting. Since its inception, SEO.com has climbed to the top of Google for its own keywords and has helped numerous clients do the same. Clients range from small, startup businesses to Fortune 100 companies. For more information about SEO.com, visit www.seo.com.

Events