5 Things to Consider When Buying Business Insurance

PASCALE ABOU MOUSSA | March 11, 2019

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Are you tired of your 9-5 office job and want to be your own boss? Do you have an interest or a passion that you wish to pursue? Do you need another source of income? Many start and run a business for various reasons but one thing’s for sure – it is a fulfilling endeavor. What used to be a dream is now a reality. Being an entrepreneur is rewarding, but it sure has its own challenges. Starting a business is no easy feat. Aside from the significant amount of money involved, it requires a considerable amount of time and effort. Entrepreneurs also need to consider different factors to ensure that the operations will run as smoothly as possible.

Spotlight

Digital Checkmate Inc.

In the year 2017, obtaining and sustaining a dominating digital presence is essential for any business that has the desire to be successful. The days of billboards and Yellow Pages have long passed. We are now living in the age of information, where most consumers are within reaching distance of a device that has the capability to access the internet and search engines. There are various studies from credible sources that have been conducted regarding how likely is it that your target marketing is utilizing search engines in attempts to find your business. Although these statistics do vary slightly depending on service, product, and market, all of the studies show that an alarming 80-90% of people will turn to a search engine as their primary source of shopping or seeking services.

OTHER ARTICLES

Avoid Small Business Lending Scams and Fraud Related to COVID-19

Article | April 2, 2020

With nearly $400 billion on the line between the Economic Injury Disaster Loans (EIDL) and the Paycheck Protection Program (PPP), I guess it shouldn’t be a surprise that there would be fraudsters targeting small business owners during these already challenging times. Avoiding small business lending scams and fraud related to COVID-19 requires that you are diligent and on the lookout for grant fraud, loan fraud, and phishing scams.

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4 Types of Business Data to Start Monitoring for Growth

Article | April 2, 2020

Without consistent, strategic marketing, your business’s growth can stall. That’s why it’s crucial to regularly review your marketing metrics to see what you’re doing right—and what you can improve upon. Here are three areas to focus on: Website analytics: Your business website is full of valuable information about your marketing tactics. When you look at the analytics, pay attention to the total number of visits per month, the amount of pages visited, and the website bounce rate, which indicates how quickly visitors leave your site. It’s also smart to analyze your website traffic sources—like email, organic search, and social channels—so you can see which distribution channels are bringing in the most traffic.

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6 IMPRESSIVE MARKETING TACTICS FOR BETTER CUSTOMER REACH

Article | April 2, 2020

Customers are vital in order to keep a business going. No matter the line of work you are in, your company needs an audience that is interested in what you are offering. Both new and old businesses need effective marketing tactics that will help them reach their target audience. If you are looking for some impressive methods, read on to learn how you can improve your customer reach.

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5 LinkedIn Tools to Help Build Your Brand

Article | April 2, 2020

LinkedIn recently published a pocket guide on the LinkedIn tools to help build brand awareness for your company on its platform. The guide includes 5 separate tools you can use to assist you in building your company’s brand awareness. But LinkedIn is quick to point out that the tools are not a magic potion – you still must do the work to understand your audience and target the right content toward them. Here are the top 5 tools for brand-building on LinkedIn

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Spotlight

Digital Checkmate Inc.

In the year 2017, obtaining and sustaining a dominating digital presence is essential for any business that has the desire to be successful. The days of billboards and Yellow Pages have long passed. We are now living in the age of information, where most consumers are within reaching distance of a device that has the capability to access the internet and search engines. There are various studies from credible sources that have been conducted regarding how likely is it that your target marketing is utilizing search engines in attempts to find your business. Although these statistics do vary slightly depending on service, product, and market, all of the studies show that an alarming 80-90% of people will turn to a search engine as their primary source of shopping or seeking services.

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