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4 Cybersecurity Myths All Small Business Owners Need to Know
NEILL FEATHER | December 13, 2019
AVENUE 32 is an innovative home for designers. We provide an engaging and stimulating boutique shopping experience unlike anything else online.
Article | August 3, 2021
Finance: Make sure you are on top of bookkeeping from the beginning. Good bookkeeping and accounting are the foundation of a healthy and thriving financial future for your business. I would highly recommend meeting with some of the Start Small Think Big experts to hone these skills earlier than later. Lastly, be super clear about your business plan and how you look to make money from your business and make passive income, along with how to scale. Preparation is truly the key to success for thriving businesses.
Marketing: You must do the work to discover your why. Building this foundation helps to develop your brand voice and messaging. Without this core, your business can crumble because it lacks the firm foundation on which it needs to stand. You will attract the right customers and team if you stand firm in your authenticity and why. Secondly, I would advise getting to know your customer to understand how to speak to that particular group. You want it to feel natural and not like you are selling to them. The more you truly learn about their passions and wishes, the more you will best be able to fulfill their needs.
Legal: Protect your intellectual property as soon as you have the financial backing to do so. I would also highly recommend becoming a legal business entity of any sort. Doing so helps separate you from your business in any legal ramifications because becoming an LLC has made me feel protected and legitimized.
Article | June 15, 2021
It’s been more than a year since the pandemic shutdown began. And in that time, the office, like the entire world, has changed — most likely forever.
But the changes we’ve seen to date are just the start; more are on the horizon. This was ever-present throughout May as the news cycle continued its coverage of companies and states pulling back their return to office plans.
As large companies grapple with bringing employees safely back to the workplace, small-to-medium business (SMB) owners have both advantages and disadvantages. They are usually more agile and can institute change more quickly than their larger counterparts, but their budgets and operational plans may not readily handle sudden shifts.
Article | March 3, 2020
In the 2019 Global SME Pulse, small and medium businesses around the globe said they anticipated slower revenue and profit growth, but 74 percent were still willing to take big risks to ensure their success. No surprise there. For small business owners, their work—and their success—is personal, and small business employees are often equally invested. Together they innovate, push boundaries, and take risks; they’re willing to try new ways of getting things done as they grow and protect what they’ve worked so hard to build. These same qualities apply to how small businesses embrace and use technology. It’s not something they think about constantly, but it is another valuable tool to help drive their business.
Article | February 18, 2020
Impact of Technology on Small Businesses: It is absolutely undeniable technology has had a massive impact on our daily lives. It is one of the things that has truly transformed the way we work, think, and even spend our free time. Things aren’t slowing down, now, however – there are still thousands of entrepreneurs and businessmen working tirelessly to make new technological paradigms and tools available for the general public.
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