3 Steps to the Best YouTube Marketing Partnership for Your Brand

VLOG NATION | July 29, 2016

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In the world of marketing, YouTube sponsorships between brands and creators are a growing trend that shows no signs of slowing down. Businesses in almost every industry are implementing partnerships with YouTube creators to their marketing strategy.

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PureWow

PureWow is a digital publication dedicated to finding ways to make life more interesting, beautiful and manageable for women. Our motto, "Elevate the Everyday,"​ drives us to deliver irresistible discoveries to our readers every single day.

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HOW TO ADDRESS CYBERSECURITY CHALLENGES USING THE NIST FRAMEWORK

Article | February 25, 2020

For small businesses, this is cause for alarm. Lacking the time, IT expertise, and deep pockets of major companies, the small businesses that make up the foundation of the economy are sitting ducks — especially considering that 43% of all cyberattacks target small businesses specifically. In order to help small and midsize businesses get ahead of this issue, Congress passed the Small Business Cybersecurity Act in 2018. In essence, the act required the National Institute of Standards and Technology (NIST) to make small business cybersecurity a bigger priority, offering free and accessible resources appropriate for companies of all sizes. The act resulted in the Small Business Cybersecurity Corner website. Launched in 2019, it provides a centralized source of everything from information about dangerous cyberattacks to employee training tips. By all accounts, the NIST has met its mandate by making cybersecurity less confusing and risky for the businesses that suffer the most. Now it’s up to those small businesses to take that advice and run with it.

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Top Four Trends For Small Business Marketing Strategies In 2020

Article | February 19, 2020

If one of your goals includes growing your small business, you need to keep current on the relevant trends in marketing strategies small business tools. Don’t miss an opportunity to grow by using old information. Here are the marketing trends you need to understand today.

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Setting Up a Business: Essential Steps

Article | July 9, 2021

decorative arrow Setting Up a Business: Essential Steps Author: Deborah Sweeney | July 9, 2021 What are the requirements to start a business entrepreneurs should know about? Certain requirements, such as understanding state laws concerning this profession, may differ depending on the industry and nature of your small business. However, most small businesses must meet requirements to start a business that keep them in good standing. Registered businesses must maintain compliance with their state of incorporation, or else they may receive penalty fines or become involuntarily dissolved.

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9 Types of Apps That Will Streamline Your Small Business Tasks

Article | April 8, 2020

Small business apps automate a range of straightforward tasks, leading to fewer wasted resources and a direct boost to revenue and profits. Employees often save dozens of hours every week after a business has transitioned to a new tech stack. Yet many small business owners still rely on outdated and time-sapping manual systems and legacy software. And they’re needlessly losing money in the process. Modern apps designed for small companies enable business owners to boost productivity, improve customer satisfaction, and focus on what’s most important.

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PureWow

PureWow is a digital publication dedicated to finding ways to make life more interesting, beautiful and manageable for women. Our motto, "Elevate the Everyday,"​ drives us to deliver irresistible discoveries to our readers every single day.

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