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May 31, 2023
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Sanzen Digital is an ONLINE MARKETING AGENCY for small businesses with big ambitions; medium sized businesses wanting to compete more effectively - and even larger businesses needing a marketing professional to come in and help out.
whitePaper | April 2, 2020
This report by the IMA® (Institute of Management Accountants) Small Business Committee shares professional insight to help small businesses respond to the coronavirus emergency. With an emphasis on cash flows considerations, the report provides guidance on how small businesses can apply a three-step assess-build-communicate (ABC) recovery planning framework which includes:
whitePaper | September 26, 2022
Small and medium-sized enterprises (SMEs) are a big deal in almost every country. Around 90% of businesses worldwide are SMEs and they provide more than half of all jobs, according to the World Bank. SMEs also make an outsized contribution to national income, ranging from up to 40% in emerging economies1 to around 55% in Europe.
whitePaper | September 1, 2022
During the first two months of the pandemic, many small-to-medium sized enterprises (SMEs) underwent two years’ worth of digital transformation. And over the past six months, SMEs have gone through even more change as they search for a “new normal.” Of course, none of this has really felt normal. And many SME IT leaders have begun to realize that any sense of normalcy we do come to won’t be something that happens on its own. The new normal is going to be something they create.
whitePaper | May 1, 2021
Local ad spend on mobile and social media advertising is projected to hit $1.8 billion by 2023,1 underscoring the need for local businesses to develop campaigns in a range of formats. Decisionmakers, especially in smaller businesses, realize they don’t have the expertise they need when it comes to digital marketing.
whitePaper | May 20, 2022
Digital payments play an important role in financial inclusion. Research shows that when people have access to digital payments, these act as a gateway to other financial services, like credit and insurance; and people are more likely to use those services to save money, start or expand businesses, manage risk and better sustain financial shocks.4 Digital payments also allow governments to disburse resources to more of their unbanked populations than they would using cash. Micro-, small and mediumsized enterprises (MSMEs) greatly benefit from the use of digital payments as it allows them to attract more customers and bring their business online, creating opportunities to sell beyond their immediate geography
whitePaper | April 2, 2021
The 2021 State of Cyber Fitness in Australian small businesses white paper explores new data on the security challenges that Australian small business owners face following a year where their reliance on technology grew exponentially.
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