BUSINESS STRATEGY

Data Unleashed: Empowering Small and Medium Enterprises (SMEs) for Innovation and Success

June 26, 2023

Data Unleashed: Empowering Small and Medium Enterprises
Small and medium-sized enterprises (SMEs) are the foundation of the global economy, representing 90% of all businesses and accounting for nearly 70% of global jobs and GDP.1 These businesses power the supply and distribution chains of key industries.2 SMEs also play a central role in society, helping to strengthen economic inclusion, supplying goods and services to poor and underserved markets and providing employment to many women entrepreneurs.3 These companies are also key drivers of innovation, offering fresh ideas and new products, being able to adopt change more quickly than large companies and having high growth potential.

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AppLovin

AppLovin is a leading mobile marketing platform that helps the world's largest brands reach over two billion consumers globally with relevant content. The platform provides marketing automation that allows brands to acquire new consumers on mobile apps.

OTHER WHITEPAPERS
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PROVIDING ANSWERS FOR RETAIL SUSTAINABILITY

whitePaper | November 30, 2022

Sustainability is the watchword of the day. Politicians, the media and consumers agree that the environment is the top priority of our times.

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Accelerating Digital Payments in Latin America and the Caribbean

whitePaper | May 20, 2022

Digital payments play an important role in financial inclusion. Research shows that when people have access to digital payments, these act as a gateway to other financial services, like credit and insurance; and people are more likely to use those services to save money, start or expand businesses, manage risk and better sustain financial shocks.4 Digital payments also allow governments to disburse resources to more of their unbanked populations than they would using cash. Micro-, small and mediumsized enterprises (MSMEs) greatly benefit from the use of digital payments as it allows them to attract more customers and bring their business online, creating opportunities to sell beyond their immediate geography

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E-COMMERCE BUSINESS STRATEGIES TO OUTPERFORM IN 2022

whitePaper | August 19, 2022

Ecommerce business has seen consistent development for quite a long time, yet after COVID-19 hit the world, online retails confronted both new difficulties and potential outcomes in fostering their business. The evasion of eye to eye contacts, store terminations, and various Covid related limitations has everlastingly changed customers standards of conduct. While the economy and society are going through a pivotal shift, online business sellers need to change their business procedure as indicated by the new prerequisites

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How Intrinsic Security Protects Against Business Disruption

whitePaper | November 3, 2021

The challenges of today and tomorrow’s cybersecurity requirements can’t be met using yesterday’s thinking. A holistic, built-in approach that is intelligent and automated is required to quickly adapt to whatever unexpected changes come your way. Dell Technologies calls this approach “intrinsic security.” Discover how Intrinsic Security approach allows you to be proactive instead of reactive when managing your company’s cybersecurity needs.

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SMP: A World Of Opportunity For Gen Z? Attracting New Generation Talent

whitePaper | June 14, 2021

The opportunity for small and medium sized practices to grow in today’s business environment is unprecedented. Adoption of digital accounting tools, changing client expectations and business models are deeply transforming all aspects of SMPs. With the flexibility and creativity to match the velocity of change and adapt to the rapidly evolving demands of the client, SMPs have the potential to drive the progress and transformation of the industry as a whole. But are they adopting the right talent attraction strategies when it comes to Gen Z?

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From Pandemic to Prosperity

whitePaper | March 18, 2022

The last two years have been challenging for small businesses across America. The COVID-19 pandemic exacerbated preexisting obstacles while also creating new ones. Uncertainty, lockdowns, supply chain disruptions, and inflation have posed tremendous hurdles to small businesses. Through it all, small businesses have remained dynamic and resilient

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Spotlight

AppLovin

AppLovin is a leading mobile marketing platform that helps the world's largest brands reach over two billion consumers globally with relevant content. The platform provides marketing automation that allows brands to acquire new consumers on mobile apps.

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